Stanley 1913, the iconic and innovative lifestyle brand that moves at the speed of culture, announced a strategic partnership with one of the greatest athletes in the world, Leo Messi. This collaboration serves as the brand’s first-ever multi-year partnership with the brand of the professional athlete, and combines Stanley 1913’s originality and innovation with Messi’s unmatched talent and dedication for his sport.
Leo Messi is a long-time Stanley 1913 aficionado, having used Stanley 1913’s South American Mate System for decades. As the official drink of Argentina, Messi views mate as a connection to his family, his culture and sport community. Messi was deeply involved in the Stanley 1913 collection design process, providing input into the innovative product selects, materials, finishes and color. One of his mantras, “START EARLY, STAY LATE,” is etched on the lipland of four of the products within the collection, giving nod to his dedication to his sport.
“I am honoured to team with Stanley 1913 to innovate and design the co-branded Messi x Stanley 1913 collection. My connection to the brand is truly authentic. I have a Stanley by my side all day long for my mate, being the ultimate drinkware partner. Similar to how I ‘start early and stay late’ in dedication to my sport, Stanley 1913 has been dedicated to product, innovation, design, color, quality and best in class consumer experience for 110+ years. I am excited for our collective communities to experience what we’ve created together, because at the end of the day, this was all designed with them in mind.”
Leo Messi
From Two Legends: The Messi x Stanley 1913 Collection
The co-branded Messi x Stanley 1913 collection inspires consumers to channel their inner champion. Together, Messi brand and Stanley 1913 introduce new performance-based, built for life innovations within the collection in Messi GOAT Pink, a colorway exclusive to the collaboration:
New from Stanley 1913:
- The Quencher ProTour Flip Straw Tumbler (40oz) $55: Stanley 1913 revolutionized hydration with its Quencher H2.0 FlowState Tumbler that became a daily essential around the world. As a consumer-obsessed brand that continuously innovates to meet the needs of its consumers, Stanley 1913 listened to what its consumers have been asking for, and is delivering a new take on the beloved Quencher. Introducing the leakproof ‘Quencher ProTour Flip Straw Tumbler’ – flip up the built-in straw to sip, then snap it shut when done. It’s the accompaniment for those always on the move; the Quencher ProTour is made to move, spill-free.
Additional Products in the Collection:
- IceFlow™ Flip Straw Jug (64oz) $65: The 64-ounce IceFlow Flip Straw Jug goes all day with fewer refills. Sip quick — just flip up the built-in straw to fuel your day.
- IceFlow™ Flip Straw 2.0 Bottle (24oz) $40: The 24-ounce IceFlow Flip Straw 2.0 Bottle features AeroLight™technology that makes it 33% lighter than most stainless steel water bottles. Flip up the built-in straw for easy sipping.
The co-branded Messi x Stanley 1913 collection will be available on December 3, 2024 for purchase on stanley1913.com, with select items available on dickssportinggoods.com and in DICK’S Sporting Goods stores.