RED BULL INTRODUCES THE NEW RED BULL SUMMER EDITION JUNEBERRY

As the days grow longer and we gear up for all the pleasures of warm weather ahead, Red Bull unveils this year’s Red Bull Summer Edition – Juneberry.

While some signs of summer never change – eating al fresco, enjoying the great outdoors, lingering over sunsets and diving into summertime activities – there’s always a fun surprise each year: the taste of a new Red Bull Summer Edition.

Available from this month, with a focus on the summer months, the new Red Bull Summer Edition Juneberry is a flavour bursting with essences of dark cherries and raisins, with delicious hints of blueberries and a subtle floral finish, all the while offering the same wiiings Red Bull is known for. The result – a cool dip to be enjoyed on a warm summer day with friends.

Packaged in an azure-coloured can, the launch of Juneberry follows the roaring success of the Red Bull Apricot Edition range, which launched early last year and is now permanent in the portfolio due to popularity.

Available in 250ml, 250ml PMP, 255ml Sugarfree and 250ml Sugarfree 4-pack, the launch of Red Bull Summer Edition Juneberry will be available in all major supermarkets and selected retailers from April for summer 2023.

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