Runna, the world’s top-rated running coaching app, has announced the return of its partnership with technical athleticwear brand lululemon, launching a major new campaign ahead of the London Marathon 2026.
Titled “Your Best Yet”, the four-month collaboration is designed to support runners before, during and after one of the UK’s most iconic races. The 2026 partnership brings together a co-branded capsule collection, a city-wide training event series, and an expanded ambassador programme, all focused on performance, community and expert coaching.
The campaign builds on the success of last year’s collaboration and aims to help runners of all abilities feel confident, prepared and inspired on the road to race day.
A purpose-built running kit designed for every mile
At the heart of the partnership is a new lululemon x Runna capsule collection, featuring 10 co-branded pieces created specifically for marathon training and race-day performance.
The limited-edition range blends lululemon’s proprietary technical fabrics with lightweight, distraction-free designs to support runners through long training miles, speed sessions and recovery days. Alongside high-performance runwear for men and women, the collection also includes premium run-day casualwear, offering comfort and versatility beyond the road.
Each piece has been intentionally curated to help runners look and feel their best throughout the marathon journey — from early-morning training runs to post-race recovery.
The lululemon x Runna collection will be available from 20 February through April, exclusively at:
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lululemon’s Regent Street flagship store
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The Runna website in the UK and US: https://www.runna.com/
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On-site at the Runna London Race Hub
Four training events leading up to London Marathon 2026
Open to runners of all levels, the lululemon x Runna 2026 training series mirrors the structure of a marathon training block, combining expert coaching, mindful movement and community connection.
The four-part event series includes:
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Wednesday 28 January – “Your Best Pace Yet”
A high-energy, night-time track session led by Runna coaches, designed to help runners find their ideal race pace. -
Saturday 21 February – “Your Best Stride Yet”
A social 5km run past London’s most iconic landmarks, followed by a post-run panel discussion. -
Saturday 21 March – “Your Best Recovery Yet”
A restorative yoga and breathwork session focused on recovery, balance and mental reset. -
Saturday 11 April – “Your Best Long Run Yet”
A final community long run ahead of race day, complete with pacers, cheer zones and on-course aid stations.
Race week support at the Runna Race Hub
During London Marathon weekend, Runna and lululemon will host joint activations at the Runna Race Hub, offering runners a dedicated space for expert guidance, community connection and last-minute race support.
Katie Goble, Head of Partnerships at Runna, said:
“Following the incredible success of last year, we’re thrilled to continue our partnership with lululemon in 2026. ‘Your Best Yet’ captures our shared mission — empowering runners to feel confident, supported and inspired as they take on the UK’s most iconic race.”
Sarah Clark, SVP EMEA at lululemon, added:
“‘Your Best Yet’ reflects what both lululemon and Runna believe in — connecting communities, celebrating movement, and helping people achieve their goals. Together, we’re delivering high-performance products and experiences that support runners through training, race day and beyond.”
About Runna
Founded in 2021 by Dom Maskell and Ben Parker, Runna is a subscription-based running coaching app available on iOS and Android. The app offers personalised training plans for everyone from first-time 5k runners to ultramarathon athletes.
Now available in over 180 countries, Runna was named a finalist for Apple’s App of the Year 2024 and was acquired by Strava in 2025.
Website: https://www.runna.com/
Instagram: https://www.instagram.com/runna/
Reddit: https://www.reddit.com/r/Runna/
LinkedIn: https://www.linkedin.com/company/runna/
About lululemon
lululemon is a global technical athletic apparel, footwear and accessories brand for yoga, running and training. Known for innovation in fabric technology and functional design, lululemon works closely with athletes and local communities worldwide to create performance-driven products.
Visit: https://www.lululemon.com/
