Love is in the air – and so is the smell of fresh, square burgers. This February, Wendy’s UK is celebrating romance in the most flavour-packed way possible, offering one lucky couple the chance to win a fully catered Wendy’s wedding. The twist? At least one partner must have red hair – whether natural, dyed or even a red-hot wig.
Running from 14th–28th February 2026, the one-of-a-kind competition invites couples across the UK to share their love stories for a chance to win what the brand is calling the ultimate ‘Redhead Wedding’.
A Wedding with a Wendy’s Twist
The winning couple will receive:
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A three-course Wendy’s menu
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Catering for up to 150 guests
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A dedicated Wendy’s catering team
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A wedding celebration packed with the brand’s signature flair
All entrants will also receive vouchers to enjoy Wendy’s menu throughout the year – so even if you don’t say “I do” with a Baconator, you’ll still walk away with something tasty.
According to Michael Clarke, Wendy’s UK Managing Director:
“Weddings are among life’s biggest milestones and at Wendy’s, we’re all about bringing more joy to the moments that matter most. That’s why we’re excited to celebrate the UK’s brilliant redhead community with something a little unexpected.”
Celebrating the UK’s Redhead Community
Around 8% of the UK population has red hair, and this campaign pays tribute to that vibrant community. It also honours the brand’s heritage, inspired by Melinda Lou Thomas, the red-haired daughter of founder Dave Thomas, who inspired the Wendy’s name and logo back in 1969.
Founded in 1969, Wendy’s now operates more than 7,250 restaurants worldwide, including over 1,350 outside the United States. The brand is known for its “Fresh Famous Food, Made Right, For You” promise, serving up made-to-order square hamburgers, the iconic Baconator, Spicy Chicken Sandwich, nuggets and the Frosty dessert. You can explore the full UK menu on the official Wendy’s UK website.
How to Enter the Wendy’s Redhead Wedding Contest
Couples must submit their entry between 14th–28th February 2026 by:
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Uploading a 60-second video explaining how their romance began and why they deserve to win.
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Posting the video to Instagram or TikTok as a main feed post.
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Tagging:
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@wendysuk on Instagram
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@wendys_uk on TikTok
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Using the hashtag #RedandWeddedContest
For an extra boost, entrants can comment on Wendy’s competition post by tagging their partner or another couple getting married, or share the post to their Stories.
Full terms and conditions are available via the official competition page: https://www.wendys.com/en-gb/redhead-wedding-uk-2026-terms-and-conditions
Fast Food Meets Fairytale
In a wedding landscape often dominated by tradition, Wendy’s is offering something refreshingly different. From square burgers replacing canapés to hot and crispy chicken nuggets served alongside champagne, this could be the most flavourful wedding reception the UK has ever seen.
Would you say “I do” over a Frosty®? One red-haired couple is about to find out.
