NEW BALANCE LAUNCHES ELLIPSE X GABBY THOMAS: THE NEW DAILY RUNNING SHOE DESIGNED FOR COMFORT AND JOY!
bySportswear giant New Balance has unveiled the all-new Ellipse, a daily running shoe designed to make every run feel like the best part of…
New Balance
NEW BALANCE X LACK OF GUIDANCE “AROUND THE WORLD” CAPSULE CELEBRATES GLOBAL FOOTBALL CULTURE
byFootball gets a global fashion moment in the latest collaboration between New Balance and Amsterdam-based label Lack of Guidance, as the two brands unveil…
NEW BALANCE 204L X ROSALÍA: INSIDE THE SEA SALT & LINEN DROP FOR 2026!
byNew Balance has unveiled its latest visual campaign starring Global Ambassador Rosalía, putting the spotlight firmly on the evolving 204L silhouette. The Grammy-winning artist…
NEW BALANCE LAUNCHES THE ABZORB 1890: A FUTURISTIC LIFESTYLE TRAINER INSPIRED BY ARCHIVAL DESIGN
byGlobal sportswear giant New Balance has unveiled its latest lifestyle silhouette, the ABZORB 1890, a bold new trainer that fuses heritage design with visible…
NEW BALANCE UNVEILS THE ABZORB 2000 WITH BEHIND-THE-SCENES DESIGN VIDEO
byNew Balance is giving fans an exclusive look into the design evolution of its latest footwear innovation, the ABZORB 2000. In a new video…
NEW BALANCE’S 991V1 RETURNS WITH A LUXE, VINTAGE-INSPIRED MAKEOVER
byNew Balance is leaning deep into heritage with its latest Made in UK 991v1, unveiling a premium iteration inspired by the refined world of…
NEW BALANCE UNVEILS BUKAYO SAKA FURON V8 ‘7EGACY’ EDITION WITH LONDON-FOCUSED COMMUNITY CAMPAIGN
byNew Balance has officially launched the global release of the Bukayo Saka Furon v8 ‘7egacy’ Edition, a limited-edition football boot created to celebrate the…
JD Drops New Balance Abzorb 2000
byJD introduces the New Balance ABZORB 2000, a new franchise for 2025 that pushes heritage innovation into the future. Available in colourways, Black, Grey…
NEW BALANCE UNVEILS THE 2025-26 ATALANTA THIRD KIT, A BOLD NEW DESIGN INSPIRED BY THE ATALANTINI
byNew Balance is excited to unveil the 2025-26 Atalanta third kit, a bold new design inspired by the Atalantini. This season’s third kit brings…
NEW BALANCE ANNOUNCES NEW 740 COLORWAYS LAUNCHING EXCLUSIVELY AT FOOT LOCKER
byNew Balance is celebrating the launch of two new colorways of the 740 launching exclusively at Foot Locker with a global campaign featuring New…