After bidding goodbye to its iconic black and gold colours for the first time since 1960, Strongbow’s recent modern makeover has officially divided the nation – with hundreds of fans flocking to social media to share their reactions.
With an outpouring of Strongbow superfans calling for the old design to be reinstated, the cider-makers have launched the Strongbow Hotline – a tongue-in-cheek service created to support people struggling to come to terms with the new vibe, by showing how change can be a wonderful thing.
Giving diehard fans the reassurance they crave, members of the public can now call a dedicated number where Strongbow will provide softly spoken advice on how to embrace change and welcome the new design with open arms. Because no matter what is on the outside, it’s the golden liquid on the inside that remains unaltered. Their favourite cider hasn’t gone anywhere, it’s just got even better.
The hotline will even let you leave a voicemail to get any negative (or positive!) feelings off your chest, so you can enjoy your new style Strongbow with a clear mind.
So, what are you waiting for? Call 020 8157 9593 at your standard network rate now. The line is open round the clock for one whole month, so whether you’re looking to vent, or to listen to the soothing sound of Strongbow, call whenever you’re ready. Strongbow will be here for you.
If you choose to leave a voicemail, please note it will be recorded and we may call you back to chat some more (or we might not, who knows?).
So, make sure to stay by the phone. For more information on how Heineken look after your personal data, please see our privacy policy here: https://www.heineken.co.uk/legal-hub/brands-privacy-policy.
