Yes, you read that right; this is one iconic hack which means you never have to pay for Dough Balls again… and we’re telling everyone!
Back in 2021, the nation’s most iconic pizzeria brand launched its industry-leading PizzaExpress Club – which unlike other schemes, enables pizza fans to enjoy freebies and rewards every time they dine – fast forward three years, the scheme now boasts more than 3 million members.
After in depth research with its members, and true to its mission of giving pizza lovers exactly what they want, the new scheme means everyone (yes, everyone) gets free Dough Balls from day one, every time they dine.
From Monday 28th April, customers who download the PizzaExpress Club app will instantly enter the ‘Bronze’ tier, unlocking a new world of rewards before even spending a penny. This includes the instant satisfaction of being able to bag a free portion of the brand’s iconic Dough Balls ‘PizzaExpress’, every time you dine.
But it’s not just free Dough Balls on offer in an instant as part of the new scheme – PizzaExpress has confirmed that anyone using the app will automatically receive at least 25% off the Piccolo menu all week, making the three course kids meal less than £6, as well as free birthday rewards.
The refreshed PizzaExpress Club offers a fast-track to flavour-packed rewards, every time you dine. Members can collect Pizza Stamps and rise through Bronze, Silver, and Gold tiers, unlocking everything from free Romana upgrades to exclusive savings on Pizza Making Parties for both kids and adults.
Here’s a list of all the incredible rewards Clubs members receive:
While PizzaExpress is giving pizza lovers more of what they love with these changes, the fundamentals of the PizzaExpress Club remain the same: simply dine-in at a PizzaExpress restaurant, order for collection or delivery via the PizzaExpress app, or buy a selected chilled supermarket pizza and earn Pizza Stamps to redeem delicious rewards. What’s more, customers will progress through the tiers even more quickly, with new members automatically elevated to Bronze, and then progressing to Silver after three stamps and Gold after 10 stamps.
Paula Mackenzie, CEO at PizzaExpress,
“We’ve welcomed over 3 million members to the industry-leading PizzaExpress Club since it launched just over three years ago, and we’re excited to have updated our rewards and benefits to give our loyal pizza fans even more of what they love. We’re the home of Dough Balls and now, no matter whether you’re a Bronze, Silver or Gold Club member, there are free Dough Balls on offer every time you dine – there’s nothing more epic than that! Fans simply need to download or update the PizzaExpress app to access the new rewards, making every visit even more delicious.”
For more information, please visit the PizzaExpress website.
