Is that…Harrison Af(Ford)able? Lidl’s Ben Bracken Islay Single Malt has just been named the best tasting whisky at the World Whisky Awards, prompting the retailer to celebrate with a cheeky photoshoot inspired by another shoot featuring a star that fans may recognise from a galaxy far, far away…
In what could be coined as a whisky ‘Star Wars’, Lidl’s very own award winner is pictured in the hands of a dashing silver fox proudly donning the official Lidl Tartan in Bonnie Scotland. A nod to a recent campaign from a familiar big brand, Lidl’s whisky is conveniently an af(Ford)able £18.49.
Fit for the Aisle of Fame, Lidl’s Ben Bracken Islay Single Malt was awarded Gold at the World Whisky Awards, and voted best tasting in its category*. Produced on the Isle of Islay, a region famed with some of the most distinctive tasting characteristics and home to a plethora of world-renowned premium brands, Lidl’s Ben Bracken is a powerful whisky is packed with a barrage of recognisable peat and smoke flavours, making it truly unforgettable.
Aromas of tangy sea spray, bonfire smoke, salted bananas and baked apples arouse the senses. Fit for a Hollywood palette, the obviously peaty aroma is backed up by sponge pudding and candied orange.
So start up your Millennium Falcon and head down to a Lidl store to pick up this award-winning gem, available nationwide.
