The summer spritz gets a peachy refresh as DASH teams up with La Vieille Ferme for a limited-edition drinks kit.
Summer drinking is getting a lighter refresh as DASH joins forces with La Vieille Ferme to launch a limited-edition Rosé Spritz Kit.
Bringing together La Vieille Ferme Rosé – affectionately known as “Chicken Wine” – and DASH Peach sparkling water, the collaboration offers a simple way to make a classic glass of rosé lighter, longer and more refreshing.
With spritzes continuing to dominate summer drinking, the collaboration taps into growing interest in moderation without sacrificing flavour, ritual or the social side of enjoying a drink.
What’s Inside the DASH x La Vieille Ferme Rosé Spritz Kit?
The limited-edition kit has been designed to turn a straightforward spritz into more of a summer ritual, with everything needed to create the serve at home.
Inside, you’ll find:
- DASH Peach – sparkling water made with real wonky peaches, spring water and bubbles, with no sugar or sweeteners.
- La Vieille Ferme Rosé – the popular French rosé known by fans as “Chicken Wine”.
- Bespoke spritz glasses – designed exclusively for the collaboration by Issy Granger.
- Glass straws – adding an extra touch to the serve.
- ‘Summer, Spritzed’ playing cards – designed to keep conversations flowing long after the first pour.
The result is a peach-forward summer spritz designed for everything from long lunches and garden gatherings to relaxed evenings outdoors.
A Lighter Way to Enjoy Rosé
The DASH and La Vieille Ferme collaboration arrives as moderation becomes an increasingly important part of the drinking landscape.
According to YouGov research cited by the brands, one-third of British adults who drink alcohol say they are consuming less than they were 12 months ago. Rather than giving up the occasion altogether, many consumers are looking for drinks that offer flavour and quality while allowing them to moderate their alcohol intake.
The Rosé Spritz is designed around exactly that idea, combining the ritual of opening a bottle of rosé with the refreshing fizz and peach flavour of DASH.
Alex Wright, Co-Founder of DASH, said the pairing felt like an idea that had been “hiding in plain sight”, adding that consumers are increasingly looking for simple twists on familiar classics.
“Their cult rosé. Our real fruit fizz. It’s brilliantly simple, but together they create something that feels completely new,” Wright said.
Andrew Bayley, Managing Director of Famille Perrin, added that DASH Peach brings “a fresh twist” to La Vieille Ferme Rosé while helping to create a lighter drinking occasion.
Issy Granger Creates Bespoke Spritz Glassware
One of the standout elements of the limited-edition kit is its bespoke glassware, designed by Issy Granger specifically for the collaboration.
The glasses feature a peach-toned base inspired by the fruit used in DASH Peach, alongside a sculptural, bubble-shaped stem intended to reflect the fizz of the spritz.
“Glassware has the ability to shape the way we experience a drink,” Granger explained, describing the design as tactile and playful.
The result is a piece of glassware intended to make the serve feel like an occasion rather than simply another drink.
How to Make the DASH x La Vieille Ferme Rosé Spritz
Making the Rosé Spritz is deliberately simple.
Start by filling the bespoke glass with plenty of ice, then choose your preferred ratio:
For a lighter serve:
Pour equal parts La Vieille Ferme Rosé and DASH Peach.
For more rosé:
Try two parts rosé to one part DASH Peach.
For an extra summery finish, garnish with a slice of fresh peach.
Where To Buy the Rosé Spritz Kit
The DASH x La Vieille Ferme Rosé Spritz Kit is available for a limited time through the DASH website, while stocks last.
The collaboration arrives just in time for the final stretch of summer, offering a simple serve for picnics, spontaneous aperitivos, long lunches and evenings spent outside.
La Vieille Ferme x DASH: a lighter way to rosé.
Please drink responsibly. DASH Peach is a non-alcoholic sparkling water, while La Vieille Ferme Rosé contains alcohol.
