As the UK festival season gets underway, Westfield Stratford City is joining forces with Shelter to launch Reloved Market, a four-day celebration of sustainable fashion, music culture and self-expression.
Running from 25 to 28 June, the free-to-attend event will transform Westfield Stratford City into an immersive destination where shoppers can discover festival-ready outfits, browse curated vintage fashion and enjoy live performances from emerging UK artists. According to Westfield, the event aims to showcase how second-hand fashion can be reimagined into bold and individual festival looks while supporting an important charitable cause.
Festival Fashion Meets Circular Style
With festival fashion increasingly moving away from fast-changing trends and towards personal expression, Reloved Market will spotlight the influence of music on modern style.
At the centre of the experience are four celebrity stylists, led by Lorenzo Posocco, the stylist best known for crafting many of Dua Lipa’s most memorable fashion moments. Posocco will headline the event’s pop-inspired fashion edit, bringing together vintage finds, contemporary tailoring and statement festival looks.
Joining him are fellow celebrity stylists Matthew Josephs, Lee Trigg, and Nayaab Tania, each interpreting a different music genre, including pop, hip-hop, punk and indie, to showcase what they predict will be this summer’s standout festival trends.
Shop Vintage Fashion While Supporting Shelter
In partnership with Shelter, the UK’s housing and homelessness charity, Reloved Market will feature a large preloved fashion marketplace filled with handpicked vintage pieces inspired by iconic music scenes and artists.
Every purchase made at the event will help support Shelter’s work defending the right to a safe home, offering visitors the opportunity to shop sustainably while contributing to a meaningful cause.
For more information about Shelter and its work, visit https://england.shelter.org.uk.
Live Music, DJs and Festival Energy
The event won’t just be about fashion. Visitors can expect live DJ sets and performances from a lineup of emerging UK talent, including Nadia Rose, Aaron Rowe, Cody Frost and Kyra.
Westfield says the combination of music, fashion and interactive experiences is designed to recreate the atmosphere of a British summer festival inside one of London’s busiest shopping destinations.
Meet Lorenzo Posocco and Learn Thrifting Secrets
Fashion fans visiting on the opening day, 25 June, will have the chance to meet the celebrity stylists behind the curated collections.
Lorenzo Posocco will also take part in a special Q&A session, discussing his work styling Dua Lipa, sharing his predictions for this year’s biggest festival fashion trends and revealing tips for finding hidden gems while thrifting.
According to Posocco, individuality remains the key to great festival style, with second-hand shopping offering a unique way for people to create looks that tell their own story.
When and Where Is Reloved Market?
Reloved Market takes place at Westfield Stratford City from 25–28 June. The event is free to attend and will be located in The Arena on the centre’s first floor. Visitors can browse curated vintage collections, receive styling inspiration from industry experts and enjoy live entertainment throughout the four-day event.
