Kicking off with the increasing desire for haircare with searches increasing by +39% over the past year. Last year we saw a peak in searches at the beginning of April 2021 as well as April 2020. In fact, April 2021 represented the highest search moment for haircare over the past five years. Haircare is BIG news for spring. So what are they looking for?
Well there are two big topics in particular that stand out, with consumers hunting out the latest and greatest Sulphate free shampoos with a whopping increase of 400%. But it’s not just sulphate free that’s got consumers interested, we have also see an increase of 170% for Aloe Vero Shampoo and Conditioner.
So, why Herbal Essences? Well they have an incredible range of Pure Aloe Shampoo and Conditioners, all of which are sulphate free. In addition they use real botanicals endorsed by Royal Botanic Gardens, Kew – a world-leading authority on plants.
Everything you need to know about the range:
Sulphate Free Shampoo & Conditioner with Potent Aloe + Mango, £6.00 available at Boots
Herbal Essences Sulfate Free Shampoo with Potent Aloe + Mango for beautifully hydrated hair, as intended by nature.
· Shampoo with potent aloe + mango that helps protect your colour and enhance hair shine
· 93% natural origin (purified water and natural-source ingredient materials with limited processing)
· pH balanced and colour safe
Sulphate Free Shampoo & Conditioner with Potent Aloe + Hemp, £6.00 available at Boots
Herbal Essences Sulfate Free Shampoo with Potent Aloe + Hemp for beautifully hydrated hair, as intended by nature.
· Shampoo with potent aloe + hemp that helps restore hair smoothness
· 94% natural origin (purified water and natural-source ingredient materials with limited processing)
· pH balanced and colour safe
Sulphate Free Shampoo & Conditioner with Potent Aloe + Bamboo, £6.00 available at Boots
Herbal Essences Sulfate Free Shampoo with Potent Aloe + Bamboo for beautifully hydrated hair, as intended by nature.
· Shampoo with potent aloe + bamboo that helps moisturise hair
· 93% natural origin (purified water and natural-source ingredient materials with limited processing)
· pH balanced and colour safe