The much-awaited Novikov Mayfair Christmas Market is back for 2025, bringing festive glamour to the heart of London. From 27th to 29th November, Mayfair Place will be transformed into a traffic-free winter wonderland, filled with mouthwatering aromas, twinkling lights, and giddy seasonal cheer.
The market promises no shortage of things to do, with the immersive experience set to combine shopping, premium food, and luxurious holiday magic for all ages. Visitors can browse a curated selection of artisan and boutique stalls, offering everything from gourmet treats and fine accessories to sustainable fashion and eco-conscious lifestyle products. Novikov’s signature food stalls will be serving delights such as caviar bumps, oysters, homemade pastas prepared in a Parmesan wheel, and indulgent sweet treats in the new Sweet Corner. There will be mulled wine and festive cocktails to enjoy, and a Champagne Ice Bar to toast the season in style.
Santa Claus will make a special appearance on Saturday, joined by his real-life reindeer, creating a magical moment for families. And non-stop entertainment will keep spirits high throughout the market, with resident House DJs Sally & Spencer taking over each evening from 6pm to 9pm. Live music, carol singers, and performers will line the buzzing streets, with memorable holiday moments able to be captured in the free festive photo booth.
Entry to the market is completely free, operating on a first-come, first-served basis. The market is open daily from 11am until 9pm, giving visitors ample time to explore the stalls, indulge in food and drink, and soak up the festive atmosphere. While no tickets are required, it’s worth arriving early to make the most of this immersive winter highlught in central London that’s really one of a kind.
Novikov’s legendary Mayfair Christmas market can be found at 50A Berkeley Street, London W1J 8HA, from 27th to 29th November 2025. Find out more about the restaurant and what’s on right here.
