The National Football League is officially kicking off the festive season with its largest Black Friday sale ever on NFL Shop Europe — giving UK and European fans a rare chance to upgrade their gameday style for less.
Running Friday 28 November through Monday 1 December, the huge weekend-long event spans both Black Friday and Cyber Monday, making it the biggest sale of the year for NFL supporters across Europe.
Up to 40% Off Thousands of NFL Products
Fans can expect massive savings, with up to 40% off thousands of items (exclusions apply). Whether you’re supporting from home, heading to Wembley or Tottenham for the next NFL London Game, or buying for the die-hard fan in your life, the sale covers:
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All 32 NFL teams
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NFL Shield essentials
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NFL International Games collections
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Clothing and accessories for all ages
Perfect Timing for Your Christmas Shopping
If you’re starting your holiday shopping early or simply want to refresh your wardrobe before the playoffs, this Black Friday event offers one of the best opportunities of the year for NFL fans across the UK.
Featured Black Friday Picks
Some of the spotlight deals expected this weekend include:
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Tampa Bay Buccaneers Nike Game Road Jersey
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New England Patriots Nike Game Home Jersey
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Philadelphia Eagles Mitchell & Ness Throw It Back Heavyweight Satin Jacket
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San Francisco 49ers Mitchell & Ness Training Camp Long Sleeve T-Shirt
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Kansas City Chiefs Nike 2025 Salute To Service Dominant Force Dri-FIT Hoodie
Explore the Full Black Friday Range
The complete collection will go live from Friday 28 November. Fans can browse exclusive deals directly via the official link: NFL Shop Europe – Black Friday Weekend Sale
