FUJIFILM LAUNCHES INSTAX MINI 13: THE ULTIMATE INSTANT CAMERA FOR FUN, CREATIVE PHOTOGRAPHY

FUJIFILM Europe has unveiled its latest addition to the beloved instax line, the instax mini 13 instant camera. Following the success of the instax mini 12 launched in 2023, the mini 13 brings a fresh, playful design with a soft, sculpted shape and a metallic silver logo, perfect for photography enthusiasts and beginners alike.

Self-Timer and Hands-Free Fun

A standout feature of the instax mini 13 is its new self-timer, offering 2- or 10-second options. This allows photographers to easily join the shot themselves or capture hands-free selfies using the included wedge-shaped angle adjustment accessory. Other key features include Close-Up Mode, a Selfie Mirror, Auto Exposure, and Parallax Correction that aligns the viewfinder with the lens for perfectly centred close-up photos. The camera also offers Automatic Flash Control, ensuring optimal image quality in both bright and low-light conditions.

“The mini 13 is a perfect fit because experimenting with instant photography – trying new lighting, poses, or scenes, especially with the new self-timer – is a fantastic way to express oneself artistically,” said Shin Udono, Senior Vice President, Imaging Solutions, FUJIFILM Europe. “We can’t wait to see what our community creates with the mini 13!”

Enhanced Instax UP! Smartphone App

Alongside the new camera, FUJIFILM has updated the instax UP! smartphone app, allowing users to digitally scan, import, organise, and store photos from any instax camera, printer, or film product. The latest version integrates AI technology for improved scanning precision, differentiating images from backgrounds for cleaner, more accurate digital versions of your instant shots.

Introducing Pastel Galaxy Film

To complement the mini 13, FUJIFILM is launching Pastel Galaxy, a new instax mini instant film with a cosmic theme, featuring sparkling, glossy embellishments and soothing pastel colours to enhance your photos with a cool, playful vibe.

Colours, Pricing, and Availability

The instax mini 13 will be available in Dreamy Purple, Frost Blue, Candy Pink, Lagoon Green, and Clay White from 25 June 2026, priced at £79.99. Matching protective cases are available for £14.99, while Pastel Galaxy film will retail for £9.99, and the instax mini photo album for £11.99 (all prices include VAT).

For photography enthusiasts looking to explore analogue instant photography or add a fun new camera to their collection, the instax mini 13 offers a perfect mix of style, creativity, and ease of use.

For more details and to explore the full instax range, visit instax.co.uk.

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