DISNEY STORE AND SELFRIDGES UNITE FOR A MAGICAL WINNIE THE POOH AND MICKEY MOUSE COLLECTION

This festive season, two icons are joining forces as Disney Store and Selfridges unveil a limited-edition collection celebrating Winnie the Pooh and Mickey Mouse — all dressed in Selfridges’ signature yellow. Launching 6th November 2025, the range will be available in Selfridges stores nationwide and online at DisneyStore.co.uk.

To mark the occasion, the famous Disney Store plush mountain at Selfridges London will be transformed into a bright, honey-hued Winnie the Pooh & Friends paradise. Expect a joyful display of nostalgia and festive cheer, perfect for Christmas shopping in the capital.

Inside the Disney x Selfridges Collection

The exclusive collection brings a playful mix of nostalgia, style, and collectibility:

  • Winnie the Pooh & Friends Plush Range: Pooh, Piglet, Tigger, and Eeyore get an all-yellow makeover with a special embroidered patch featuring the Disney Store at Selfridges logo. Available in small, medium, and super large sizes.

  • Plush Bag Charms: Add a touch of Disney magic to your everyday accessories.

  • Limited Edition Pins: Un-bear-ably cute enamel designs of Pooh and friends, plus a collectible Mickey Mouse pin for true Disney fans.

  • Create Your Own Yellow Headband Plush: A new addition to the “Create Your Own” lineup, available exclusively at Selfridges London.

  • Special Edition Mickey Mouse Ears Headband: A chic tribute to Selfridges’ unmistakable yellow hue.

  • Collectible Disney Store Key: A must-have for dedicated collectors.

A Celebration of Two Timeless Icons

From his first appearance in A.A. Milne’s tales to his 95th anniversary, Winnie the Pooh has remained a beloved figure in British culture — famously adored by a young Princess Elizabeth. Now, almost a century later, Disney and Selfridges reimagine the classic bear through a modern British lens.

“The Disney Store at Selfridges collection is about bringing joy, colour and a touch of Disney magic to the festive season,” says Vicky Woods, Director of Disney Store EMEA. “Both Winnie the Pooh and Mickey Mouse represent the warmth, imagination, and optimism that define Disney.”

A Most Magical Christmas at Selfridges

The collaboration forms part of Selfridges’ “A Most Magical Christmas”, transforming Selfridges locations in London, Manchester, and Birmingham — and online at Selfridges.com into dazzling Disney wonderlands. Expect 18 themed window displays, over 60 brand collaborations, two exclusive Disney versions of the iconic Selfridges yellow bag, and a magical façade lighting up Oxford Street.

Whether you’re searching for a nostalgic gift or a collectible keepsake, the Disney Store at Selfridges Collection captures the spirit of Christmas with timeless British charm and a sprinkle of Disney sparkle.

Available from 6th November 2025 at Selfridges London, Birmingham, Manchester Trafford, and Manchester Exchange, and online at DisneyStore.co.uk.

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