Summer is unfolding at Bicester Village, bringing together the energy of London with the relaxed pace of the Oxfordshire countryside – all in an open-air destination built around shopping, dining, sport, and cultural programming. Just under an hour from the capital, this year’s summer offering is anchored by food-led experiences, outdoor activations, and interactive moments that make it one of the most compelling ways to spend a day out this season.
Across the Village, there’s everything from chilled cocktails and screenings of major tournaments to limited-edition summer dishes and countryside-inspired treats, alongside the shopping opportunities that make it such a sought-after destination. Here are our picks of five things not to miss this season at Bicester Village:
The Duke’s Summer Garden
Created in partnership with The Double Red Duke, The Duke’s Summer Garden is a brand new dedicated outdoor space featuring a Defender bar (a converted Land Rover Defender car), terrace dining, and a large screen for live sport. Wimbledon matches, England fixtures, and other summer sporting events are shown throughout the season, with live music every Friday adding to the garden party atmosphere.
Formula 1 Experience
BOSS brings Formula 1 to Bicester Village through an immersive Apple Vision Pro activation, placing guests inside a virtual world of precision driving and performance. The experience focuses on the discipline and focus of the sport, translating it into an interactive, high-tech format accessible within the Village setting.
Seasonal Food and Drink
Summer dining runs across multiple Village favourites, from Humble Crumble’s strawberries and cream-inspired crumble created for Wimbledon, to Tease’s exclusive leche lift smoothie and Fortnum & Mason’s soft serve ice cream menu. With destinations for indulgence, simple refreshment, or fresh seasonal produce, you can take your pick from the full list of dining and drinking options here.
Fashion and Beauty
This season’s activations deliver sport-led storytelling into fashion and beauty, from Lacoste’s Roland-Garros collection to Ralph Lauren’s Wimbledon capsule and Tommy Hilfiger’s Formula 1 collaboration with Cadillac. Alongside Arc’teryx performance wear, Eleventy golf pieces, and ELEMIS skincare activations, the Village becomes a showcase of summer style across all interests – making sure there really is something for everyone there.
Interactive Experiences
Hands-on events run throughout the season, from matcha masterclasses with Tease to supperclub experiences at Berenjak, alongside pizza-making workshops for younger guests and even running clubs. A full list of events and workshops is available via Bicester Village’s What’s On programme.
Bicester Village sits at the crossover between London and the Oxfordshire countryside, bringing together luxury shopping, dining, and cultural programming in a destination that often feels like a resort in its own right. Its summer calendar fittingly offers the perfect balance between relaxed outdoor experiences with international brands and immersive activations.
Bicester Village is located at 50 Pingle Dr, Bicester OX26 6WD. Find out more and plan your visit right here.
