Italian restaurant chain Bella Italia is officially welcoming the summer season with the launch of its new “Spritz Season” campaign, offering guests £5 spritz cocktails at participating restaurants across the UK.
Running from 18th May to 31st May 2026, the limited-time promotion gives customers the chance to enjoy Bella Italia’s full seasonal spritz menu for just £5 per drink, with the offer available nationwide excluding Jersey and Edinburgh Northbridge locations.
The campaign celebrates the return of longer evenings, alfresco dining and the laid-back Italian aperitivo lifestyle that has become synonymous with summer socialising.
For full details and restaurant locations, visit Bella Italia.
What Drinks Are Included in Bella Italia’s £5 Spritz Offer?
Bella Italia’s Spritz Season menu includes five signature summer drinks, featuring both classic Italian favourites and modern fruity twists.
The full £5 spritz line-up includes:
- Aperol Spritz
- Hugo Spritz
- Sarti Spritz
- Paradise Spritz
- Crodino Spritz
The drinks are usually priced between £7.29 and £9.29, making the promotion one of the chain’s biggest seasonal drinks offers to date.
Bella Italia Embraces the Italian Aperitivo Lifestyle
The restaurant brand says the campaign is designed to encourage people to reconnect over food and drinks, whether that’s after work, during weekend catch-ups or spontaneous midweek outings.
A spokesperson for Bella Italia said the campaign celebrates “longer evenings, spontaneous get-togethers and the simple joy of sharing great food and drink”.
The initiative also forms part of Bella Italia’s wider “Feel Bella” campaign, which focuses on creating relaxed dining experiences inspired by Italian hospitality and social culture.
Fans of Italian-inspired dining can also explore more food and drink features on Verge Magazine’s food section.
Win a Trip to Italy With Bella Italia and Crodino
As part of the wider summer campaign, Bella Italia has partnered with Italian non-alcoholic aperitif brand Crodino to give guests the chance to win a trip to Italy for two.
The competition runs from 18th May until 31st August 2026. Customers can enter through QR codes available in participating restaurants or via Bella Italia’s social media channels.
New sign-ups will also receive a complimentary spritz on their next visit.
Bella Italia Continues UK Expansion and Summer Dining Push
With more than 70 restaurants across the UK, Bella Italia remains one of the country’s best-known casual Italian dining brands.
The launch of Spritz Season reflects the growing popularity of spritz cocktails and aperitivo culture across the UK hospitality scene, particularly during the summer months.
