If your charging cable is starting to feel a little boring, Beats by Dre has a colourful solution. The audio brand has officially expanded its woven cable collection with an eye-catching new Power Pink colourway, giving everyday tech accessories a fashionable makeover without compromising on performance.
Available from 7 July, the latest addition joins Beats’ growing collection of premium braided charging cables designed for both Apple and Android devices. The launch continues the company’s move beyond headphones and speakers, offering accessories that blend style with practicality.
A Charging Cable Designed to Stand Out
Unlike traditional plain charging cables, the new Power Pink Beats Cable is designed to make a statement whether it’s on your desk, in your gym bag or plugged into your phone during your daily commute.
The cable features Beats’ signature tangle-free woven exterior, which has been reinforced to reduce fraying and improve long-term durability. According to Beats, every cable undergoes thousands of hours of testing throughout the design and manufacturing process before reaching consumers.
Compatible With Apple and Android Devices
One of the biggest selling points is its versatility.
The braided cables support:
- Charging
- Data transfer
- Device syncing
- Audio playback
- Apple CarPlay connectivity
The USB-C to USB-C versions also allow compatible Beats headphones and speakers to be charged while simultaneously listening to audio. They additionally support lossless audio playback with compatible devices.
Available Models
The new Power Pink range includes three cable options:
USB-C to USB-C (1.5m)
- Fast charging up to 60W
- USB 2.0 data transfer
USB-C to USB-C (3m)
- Fast charging up to 240W
- USB 2.0 data transfer
USB-A to USB-C (1.5m)
- Charging up to 15W on supported iPhone and iPad models
- USB 2.0 data transfer
Power adapters are sold separately.
Match Your Accessories in Pink
For those who enjoy coordinating their tech, Beats is encouraging customers to pair the new cable with some of its existing pink products, including:
- Beats Pill
- Powerbeats Fit
- Beats Solo 4
The matching accessories create a complete pink setup for anyone wanting to personalise their everyday tech.
Price and Availability
The new Power Pink Beats cables are available now from Apple’s online store.
UK pricing is:
- £18.99 for the 1.5m cables
- £29.99 for the 3m USB-C to USB-C cable
The accessories can be purchased via the official Apple Store.
Learn More:
- Apple UK: https://www.apple.com/uk/
- Beats by Dre: https://www.beatsbydre.com/
- Shop Beats accessories: https://www.apple.com/uk/shop/accessories/all/beats
Charging cables have become one of the most frequently used tech accessories, yet they’re rarely designed with personality in mind. Beats has spent the past year expanding its cable range with premium braided designs, and the addition of Power Pink reflects the growing demand for accessories that are as stylish as the devices they’re connected to.
With support for fast charging, durable construction and compatibility across both Apple and Android ecosystems, the latest colourway offers a practical upgrade while adding a splash of colour to everyday technology.
