Verge Giveaway with HungryLittleMinds

Verge Magazine has partnered with The Institute of Wellbeing to give away 10 Hungry Little Minds Goodie Bags. The give-away is forming part of the Hungry Little Minds national campaign, funded by the Department for Education.

In 2019, the Department for Education (DfE) launched Hungry Little Minds, a national campaign designed to improve the early communication, language and literacy skills of children under five by helping parents turn the everyday activities they are already doing with their child into new opportunities to fill their child’s world with words.

The Hungry Little Minds campaign is a key part of the Government’s broader ambition to halve the proportion of five-year-olds starting school without the literacy, language and communication skills they need to learn and flourish by 2028.

Nationally, the Hungry Little Minds campaign is being delivered by the Institute of Wellbeing and also in Croydon, Surrey as a targeted Place-Base Working model.  For more information about the Hungry Little Minds campaign in partnership with The Institute of Wellbeing: Home – The Institute Of Wellbeing

The Institute of Wellbeing is a specialist organisation established over 20 years ago providing national wellbeing guidance and solutions to individuals, organisations and communities.  Their mission is to help people to think well, live well and be well though their holistic, whole-person, whole-family, whole-community and whole-workplace approach.  They offer a range of wellbeing workforce programmes, wellbeing resources to support families and culturally contextualised training events that help create a culture of empowerment, growth and balance.

Andre Dixon, CEO of Verge said:

We are delighted to be working with the Institute of Wellbeing. Children need a world of adventure, play and creativity perhaps now more than ever before and the Hungry Little Minds campaign is helping deliver this to children at a critical age of development.


 Mike Kelly, CEO at the Institute of Wellbeing, said:

It can be a difficult job creating fun learning experiences for our children during this time where external support is restricted, but with this joint effort with Verge Magazine we will be able to reach into the homes of students and young parents up and down the country and offer quality early intervention and home learning activities for everyone to join in with. After all, it takes a community to raise a child and that is just what we see ourselves as here at the Institute of Wellbeing doing.

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To win a bag filled with reading books (for 0-5 years old), Chat-Play-Read Activity Packs, Peppa Pig/Sparkle magazine, a magnet, bookmark and colouring pens email us at

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For more information on the Hungry Little Minds campaign delivery and online downloadable resources by The Institute of Wellbeing, please visit the website (The Institute of Wellbeing). 

For more simple tips and activities that parents can do to support their children’s literacy at home, visit the national Hungry Little Minds website (




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