A beauty specialist has revealed which makeup looks inspired by Taylor Swift eras are the easiest for fans to incorporate into their daily routines.
Beauty and wellness experts on the Fresha Marketplace say: “Taylor Swift eras have far transcended being aesthetic for each album and are now major sources of visual inspiration across outfits, home decor, makeup, and more. Emulating a makeup look inspired by one of her eras lets fans express their support for Taylor in their daily lives, as well as channel the emotions and vibe associated with that album.
“From an everyday makeup perspective, some of her eras are better suited to daytime wear than others, which are arguably better suited to special occasions. The most on-trend era at the moment is folklore/evermore. However, there are some elements of each era’s makeup that can be worn in conjunction while remaining an extremely wearable look.
The folklore/evermore era aligns closest to current beauty trends. It comprises barely-there skin tints over heavy foundation, brushed-up brows, earthy-toned eyeshadows, wispy lashes, and muted lip shades like dusty rose or soft mauve. This combination will suit a variety of skin tones and can easily transition into a nighttime look with the addition of darker eyeshadow, another coat of mascara, and blush.
Debut-inspired makeup works best for fans who prefer a natural and minimalist look. Light-coverage foundation with a gentle pink or peach blush creates a fresh-faced and glowy appearance that’s perfect for university or work. This is complemented by a hint of neutral shimmery shadow, lightly defined lashes, and clear or nude lipgloss.
The Fearless era sees champagne shimmery eyeshadow, barely-there brown liner, more defined lashes, luminous foundation with highlighter added to the high points of the face, and rosy-pink lips. This look is still very on-trend as it really gives that ‘glow-from-within’ feel and is moderately minimalist, so still suited to daily wear.
The iconic red lipstick associated with the Red era becomes more wearable when adapted slightly, and the accompanying winged liner and neutral eyeshadow are timeless enough to be worn at any time. Opt for a red lip stain or blotted application for everyday use, as it captures the essence without requiring constant touch-ups.
Although it’s equally timeless, the 1989 era’s cat-eye can be toned down by swapping black liner for brown and creating a smaller wing, for those who feel it’s a little too bold for everyday wear. The red lip is also associated with this album, but Taylor often swapped it for a more wearable orange-red or coral shade.
The next most-adaptable makeup look is the Lover era, which allows for pops of colour while still remaining incredibly versatile. A light wash of pink, blue, or lavender shadow will provide a subtle reference to this aesthetic without the full cotton-candy glitter effect. Pair with a soft brown or dark plum eyeliner and rosy, pink lipstick.
Incorporating subtle pops of colour is also relevant to the Midnights era, where adding navy liner or a touch of blue shadow in the outer corner pays homage to this aesthetic without overpowering what is a similar base to the Red and 1989 eras regarding winged liner and defined lashes. Opt for a satin finish foundation, muted pink blush and brown-toned nude lip colours to complete this look.
Reputation-inspired looks are a good choice for those who prefer a matte base with contouring, made more striking when paired with a charcoal smoky eye, bold lashes, and vampy lip shades. Swapping charcoal shadow for brown and applying it only at the outer corner rather than all over the lid can mimic this definition without stage levels of intensity, as will swapping a vampy lipstick for a berry-toned lip stain.
The latest era, The Life of a Showgirl, is slightly less wearable as a makeup look than the others, as the album relies on glitz, glamour, and theatre. It still offers a glowy, luminous base and slight contour for warmth, but the cusp of the look relies on sparkle/crystal accents, bold liner or a cut crease, as well as dramatic lashes and a bold lip colour. This era is best for a special occasion.
Fresha adds: “For Taylor Swift fans looking to hone their makeup skills, this acts as a solid guide that allows for experimentation and exploration as to which era’s aesthetic best suits them. If you’re curious about what kind of hairstyles best suit each era, evermore/folklore suits soft waves that give an effortless feel.
“Soft waves are also perfect for Lover, while 1989 favours a sleek look if you have a statement cut or slightly tousled curls if not, to give that chic feel. Debut and Fearless are associated with tighter, more-polished curls, while Red, Reputation, and Midnights suit sleek, straight locks. The Life of a Showgirl calls for voluminous, old Hollywood curls.”
