HEINEKEN STUDIO LAUNCHES AI-POWERED DRAUGHT THAT CAN CREATE 135 DIFFERENT BEERS!
byHeineken is bringing AI behind the bar with a new Personalised Draught system capable of creating 135 different beer expressions from a single tap….
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HEINZ X HEINEKEN UNITE FOR FIRST-EVER COLLABORATION: LIMITED EDITION SIX-PACK LANDS THIS SUMMER!
byTwo global icons that have quietly shared tables, events and social moments for over 150 years are finally stepping into the spotlight together. Heinz…
HEINEKEN TURNS UEFA CHAMPIONS LEAGUE FINAL’S LONELIEST SEAT INTO FOOTBALL’S MOST SOCIAL EXPERIENCE!
byFootball has always been about more than what happens on the pitch. From celebrating dramatic winners to sharing the heartbreak of defeat, the sport…
HEINEKEN UNVEILS “THE CLINKER” SMART BAND AT COACHELLA 2026 TO HELP MUSIC FANS CONNECT
byAs festival season kicks off in style, Heineken is redefining how music lovers connect at live events with the launch of its latest innovation,…
THE PUB THAT REFUSED TO DIE: DUBLIN FILM FESTIVAL PREMIERE HIGHLIGHTS IRELAND’S FIGHT TO SAVE LOCAL PUBS
byA powerful new documentary about community, resilience and the fight to save Britain and Ireland’s beloved locals has premiered at the Dublin International Film…
HEINEKEN LAUNCHES ‘FANS HAVE MORE FRIENDS’ PLATFORM CELEBRATING THE POWER OF FANDOM
byHeineken has unveiled Fans Have More Friends, a new global sponsorship platform built on one simple truth: fandom is one of the fastest ways…
HEINEKEN LAUNCHES SMART WHATSAPP TECH TO CURB ENDLESS VOICE NOTES AND BRING BACK REAL-LIFE SOCIALISING
byWe all know the feeling: you tap on a voice note expecting a quick update, only to discover a mini podcast that goes on…and…
THE WORLD FINALLY CALLS TIME ON “DRINKING PRESSURE” AS ALCOHOL-FREE CONFIDENCE SOARS
byA new global study from Heineken 0.0, the world’s No. 1 non-alcoholic beer, reveals a cultural shift that’s been a long time coming: in…
HEINEKEN LAUNCHES THE WORLD’S FIRST FORMULA 1 SEASON TICKET AS PARTNERSHIP WITH F1 EXPANDS!
byHeineken is redefining the Formula 1 fan experience once again with the introduction of the world’s first-ever season ticket for the sport — a…
HEINEKEN IS CALLING PEOPLE BACK TO THE OFFICE…BUT NOT IN THE WAY YOU MIGHT THINK
byA third of UK workers have seen changes in their working patterns to spend more time at their offices in the past six months,…