Football has always been about more than what happens on the pitch. From celebrating dramatic winners to sharing the heartbreak of defeat, the sport…
As festival season kicks off in style, Heineken is redefining how music lovers connect at live events with the launch of its latest innovation,…
A powerful new documentary about community, resilience and the fight to save Britain and Ireland’s beloved locals has premiered at the Dublin International Film…
Heineken has unveiled Fans Have More Friends, a new global sponsorship platform built on one simple truth: fandom is one of the fastest ways…
We all know the feeling: you tap on a voice note expecting a quick update, only to discover a mini podcast that goes on…and…
A new global study from Heineken 0.0, the world’s No. 1 non-alcoholic beer, reveals a cultural shift that’s been a long time coming: in…
Heineken is redefining the Formula 1 fan experience once again with the introduction of the world’s first-ever season ticket for the sport — a…
A third of UK workers have seen changes in their working patterns to spend more time at their offices in the past six months,…
45% of football fans admit they’ve stopped watching a match to avoid jinxing the result. In response, for this year’s UEFA Champions League Final…
As beer gardens brim and the season of sun-soaked pints begins, new research from HEINEKEN SmartDispense reveals a tale of two truths: Brits are besotted…