Global K-pop phenomenon Stray Kids are back with their next project — SKZ IT TAPE ‘DO IT’, dropping 21 November 2025.
The group wrapped up their record-breaking world tour <dominATE> with encore shows titled <dominATE : celebrATE> on 18–19 October at the Incheon Asiad Main Stadium, marking the grand finale of their largest tour to date. During the final concert, Stray Kids surprised fans with a cinematic trailer teasing the upcoming album — and the crowd’s reaction was nothing short of electric.
A Bold New Concept: “Modern-Day Divines”
In the visually stunning trailer, all eight members appear as modern-day divines, each representing a unique energy that breaks through a world consumed by fear. The visuals blend minimalism and mysticism — with Stray Kids performing whisper-like chants that symbolize courage and transformation. The concept sets the tone for what promises to be another era-defining release.
Record-Breaking Success on the Billboard 200
Stray Kids continue to dominate the global music scene. They made history on the Billboard 200, becoming the first act in the chart’s 70-year history to score seven consecutive No. 1 albums — including ODDINARY, MAXIDENT, ★★★★★ (5-STAR), 樂-STAR, ATE, SKZHOP HIPTAPE ‘合 (HOP)’, and KARMA.
Their latest world tour began in August 2024 at Seoul’s KSPO DOME and spanned 54 shows across 34 cities, reaching fans across Asia, Oceania, North and Latin America, and Europe — before concluding back home in Korea with their first-ever stadium concert.
‘KARMA’ and ‘CEREMONY’ Dominate 2025
Their fourth full-length album KARMA achieved triple million sales in its first week, becoming the best-selling K-pop album of 2025. In the U.S. alone, KARMA surpassed 400,000 physical sales, topping the year’s cumulative album sales charts (January–September).
Lead single CEREMONY debuted at No. 52 on the Billboard Hot 100, marking their fourth career entry. It also held a strong presence on Spotify’s Global Daily Top Songs for six days — the longest run for a K-pop boy group in 2025.
Global Recognition and Awards
In 2025, Stray Kids continued to sweep international award shows, earning:
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K-Pop Album of the Year — 2025 iHeartRadio Music Awards (second consecutive win)
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Favourite Music Group — 2025 Kids’ Choice Awards
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Favourite Soundtrack — 2025 American Music Awards
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Double wins at the 39th Japan Gold Disc Awards (Music Video of the Year and Best 3 Albums)
K-Pop Champions of the Digital Age
With over 20 million YouTube subscribers and 30 million TikTok followers, Stray Kids’ digital influence remains unmatched. Music videos for MEGAVERSE and CHEESE each surpassed 100 million views this year — bringing their total to 17 videos past the milestone, more than any other fourth-generation K-pop boy group.
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