Primark is doubling down on creator-led fashion with the launch of its second collaboration with one of the UK’s most influential style voices, Perrie Sian. Landing in stores next week on Tuesday 3 February 2026, Perrie’s Primark Picks returns for Spring/Summer 2026, bringing elevated essentials, sharp tailoring and trend-led denim to the high street — all at Primark prices.
Following the huge success of the debut collection in 2025, the SS26 drop builds on what shoppers loved most, with a refined focus on structured silhouettes, versatile basics, and — after popular demand — tall and petite leg lengths across key denim and trouser styles.
A SS26 Wardrobe Built Around Denim and Tailoring
Rooted in effortless spring styling, the new collection leans heavily into denim staples and tailored separates that can be mixed, matched and worn year-round. From straight-leg jeans to boxy tees and statement outerwear, the range is designed to feel modern without sacrificing wearability.
Hero pieces tipped to sell out include the Lemon Yellow Co-Ord, featuring a tailored waistcoat (£16) and matching trousers (£14), sold separately for flexible styling. The pastel tone taps directly into SS26 colour trends while maintaining a polished, wearable edge.
Elsewhere, the Pale Blue Straight-Leg Jeans (£16) arrive in multiple leg lengths, reinforcing Primark’s ongoing push toward more inclusive sizing across its collections. Completing the capsule is a Cotton Boxy White T-Shirt (£5), designed as a go-to layering piece, and Perrie Sian’s personal favourite — a Black Faux Leather Jacket (£30) that adds instant edge to any look.
Perrie Sian x Primark: A Proven Partnership
Perrie Sian has become one of the UK’s most recognisable fashion creators, known for blending high-street accessibility with elevated styling. Her continued partnership with Primark reflects a wider shift toward creator-driven collections that resonate with digitally native shoppers.
The success of Perrie’s Primark Picks 2025 positioned the collaboration as one of Primark’s strongest influencer-led launches to date, and SS26 looks set to raise the bar even further.
When and Where to Shop the Collection
The Perrie’s Primark Picks SS26 collection launches on Tuesday 3 February 2026 and will be available across Primark stores in the UK and Ireland, as well as via Click + Collect, with prices starting from just £5.
For more information on Primark’s latest collections, visit Primark’s official website. To keep up with Perrie Sian’s styling and upcoming projects, follow her on Instagram.
