Mariage Frères Marks 170th Anniversary with Enchanting Blossom Teas

Maison Mariage Frères is celebrating 170 years of passion for tea with a 2024 millésime of one of its emblematic teas, ‘Sakura, Sakura !’, along with new plum-tree fragranced UME CHA 2024. Along with the teas, Mariage Frères introduces an array of cherry blossom and plum inspired delicacies, including Sakura, Sakura ! infused must-haves, at its Covent Garden tea emporium.

This special edition of Sakura, Sakura! green tea perfectly embodies the transition into Spring. Delicate cherry blossom notes take centre stage, while subtle floral undertones gracefully accompany the aromatic journey of this tea. Making its debut in 2024 is UME, UME!, with a vintage set to be created each year. The inaugural offering in this tea series is UME CHA, boasting a captivating floral essence and a silky texture, highlighted by rounded notes of plum blossom.

The Spring collection also sees Sakura Blue and Sakura White Tea at the Maison’s forefront, each offering unique characteristics. Sakura Blue is renowned for its iconic blue hue, while Sakura White Tea entices with its magnificently gourmet aromas.

Renowned also for its gourmet confectionary, Mariage Frères introduces the Sakura Flower (£13, or £9.50 to take away) , a decadent almond Sakura, Sakura !-infused milk mousse on a crispy white almond dragée base, with a delicious floral core balancing out the flavours. The Spring menu also features the Fleur de Prunier, an intensely red dessert with a rich, fruity plum centre on a Genoa-style biscuit with almonds and Bourbon vanilla. (£13, or £9.50 to take away).

Renowned for its gourmet confectionary, Mariage Frères unveils the Sakura Flower (£13, or £9.50 to take away). This indulgent delight boasts an almond Sakura, Sakura!-infused milk mousse atop a crispy white almond dragée base, complemented by a smooth floral core that harmonizes the flavors. The Spring menu also features the Fleur de Prunier (£13, or £9.50 to take away), an intensely red dessert with a luscious, fruity plum centre, nestled on a Genoa-style biscuit infused with almonds and Bourbon vanilla.

Whether you’re indulging in a luxurious tea experience or looking to savour the unmissable desserts, Mariage Frères promises a journey of sensory delight that captures the essence of Spring and the Blossoms in every sip and bite. You can find the London flagship at 38 King St, London WC2E 8JS.

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