Lidl is ending the year with a serious bang — and serious savings. The retailer has just announced the launch of its Premium Multi Air Styler, landing in stores nationwide on Sunday 14th December for a jaw-dropping £49.99. At a time when high-end styling tools can set shoppers back hundreds of pounds, this drop is a breath of fresh (and fabulously styled) air.
According to Lidl, this new release promises salon-quality results without the eye-watering price tag, and we’re already expecting queues in the iconic middle aisle.
A Multi-Styler Built for Every Hair Type
Whether you’re prepping for festive parties or just refreshing your everyday look, the Premium Multi Air Styler packs a serious punch. It features:
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Three heat settings,
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Three speed settings,
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A cool shot function for long-lasting, gentle styling,
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Six styling attachments, including:
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two curling tools
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a half-round brush
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a round brush
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a hairdryer attachment
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a storage bag
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From tight curls to glossy blowouts, Lidl’s styler is engineered for straight, wavy, and curly hair of all lengths. Its brushless high-performance motor also promises fast drying and styling — a huge bonus for anyone battling winter frizz or rushing out the door.
Why This Release Matters
Premium multi-stylers have dominated the beauty world this year, especially on TikTok and Instagram. But with leading brands costing anywhere from £150 to £500, shoppers have been on the hunt for a more affordable alternative without sacrificing quality. Lidl’s £49.99 price point may finally give beauty lovers that option.
And if you’re comparing budget beauty gadgets, sites like Glamour UK also offer roundups and reviews: https://www.glamourmagazine.co.uk/

When and Where to Buy
Lidl’s Premium Multi Air Styler will be available in stores across the UK from Sunday 14th December, but stock is limited — so if you’re planning to gift it (or keep it for yourself), we’d recommend getting there early.
Product: Premium Multi Air Styler
Price: £49.99
Availability: In Lidl stores nationwide, 14th December while stocks last.
