It’s wii-iiiiine season, and Lidl is officially shaking up the festive table with the launch of its boldest Christmas drink yet: Turkey Wine. The supermarket giant is challenging tradition (and red wine loyalists everywhere) with a limited-edition rosé created specifically to pair with roast turkey — and it’s already set to become one of the most talked-about festive food launches of the year.
With just 500 bottles available nationwide and priced at an accessible £6.49, Lidl’s Turkey Wine is proof that rosé deserves a seat at the Christmas dinner table. The exclusive drop goes live at 10:00am on Wednesday 17th December, available only via https://www.lidlturkeywine.co.uk, and when it’s gone, it’s gone. Even better, all proceeds will be donated to food charity Neighbourly, making this a feel-good festive sip in every sense.
A Rosé Made for Christmas Dinner
Created with expert guidance from Lidl’s Master of Wine, Richard Bampfield, Turkey Wine tackles one of the most debated questions of the festive season: what wine actually goes best with roast turkey?
“Roast turkey calls for a wine with enough body to cope with all the trimmings, yet not so rich that it dominates the delicate flavours of the meat,” Bampfield explains. “This rosé fits the bill perfectly and will make a satisfying and highly refreshing accompaniment.”
That balance is exactly what sets Turkey Wine apart — it’s not just novelty packaging or festive hype, but a carefully considered bottle designed to work with the full Christmas spread.
What Does Turkey Wine Taste Like?
Pouring a beautiful rosy blush, Turkey Wine delivers elegant stone fruit flavours with a subtle hint of fresh herbs. Styled in the vein of a Côtes de Provence rosé, it offers a premium-tasting profile without the premium price tag.
Crucially, it’s structured enough to stand up to pigs in blankets, stuffing, and roast potatoes, while remaining bright and fresh enough to cut through richer sides like bread sauce and creamy accompaniments. Produced in a French region famed for its rosés, the wine offers a chic, crowd-pleasing sip that works from first pour to last plate.
Not Just for Christmas Day
Turkey Wine’s appeal doesn’t stop once the tree comes down. Lidl promises it pairs just as effortlessly with Boxing Day turkey sandwiches, making it a versatile addition to the entire holiday period. Whether you’re hosting guests or recovering on the sofa, it’s designed to keep things light, refreshing, and indulgent.
How to Buy Lidl Turkey Wine
With only 500 bottles available, Turkey Wine is expected to sell out fast — so shoppers are advised not to wing it.
-
On sale: 10:00am, Wednesday 17th December
-
Where to buy: https://www.lidlturkeywine.co.uk
-
Price: £6.49
-
Availability: While stocks last
-
Charity partner: Neighbourly – learn more at https://www.neighbourly.org/
When it’s gone, it’s gobbled. And this Christmas, pink might just be the smartest pour on the table.
