Havana Club is dialling up the festive energy this year with a bold new collaboration that gives its iconic Havana Club Añejo 7 Años a full fashion-forward makeover. The Cuban rum brand has teamed up with London-based designer and cultural disruptor Martine Rose to deliver a limited-edition bottle that blends heritage, style and serious party spirit.
The collab arrives just in time for the holidays, merging Havana Club’s Cuban roots with Rose’s British Jamaican background and her unmistakably fearless design language. Known for dressing global icons such as Rihanna, Kendrick Lamar, Dua Lipa and Drake, Rose brings the same bold aesthetic to Havana Club’s most celebrated rum — and the result is a bottle that demands attention on any bar cart.
A Design Steeped in Culture and Storytelling
Created in parallel with Martine Rose’s Autumn/Winter 2025 collection, the redesigned bottle is a celebration of Caribbean creativity. Expect gold detailing, holographic foils, unexpected textures and vibrant watercolour tiles inspired by Cuba’s famous mosaic architecture. It even features Rose’s handwritten design notes, adding a personal touch that turns the bottle into a collector’s piece.
This isn’t just packaging — it’s a cross-cultural statement. A fusion of fashion, craft and identity that brings the spirit of Havana into conversation with London’s underground energy.
A Rum Worth Celebrating
Inside the bottle sits the legendary Havana Club Añejo 7 Años, known for its deep, complex flavour profile that holds its own in cocktails. Whether you’re mixing a Havana Rum Punch or going classic with a Havana 7 Ginger, the rum remains the star of the show.
For readers who want to explore more cocktails and Cuban rum culture, check out Havana Club’s official site for recipes and inspiration.
Creativity Connecting Communities
Speaking on the collaboration, Martine Rose shared:
“We wanted to capture the spirit of fun and celebration that is such a rich part of our shared heritage as Caribbean Island neighbours — while keeping our irreverent London attitude.”
Havana Club’s Marketing Manager, Mouna Medjahed, added that the partnership is a natural extension of the brand’s commitment to culture, identity and creative expression — values that resonate throughout Rose’s work.
The collaboration also builds on Havana Club’s strong track record of creative partnerships with artists and cultural powerhouses including Skepta, Burna Boy, Jonathan Rashka, and Places+Faces.
The Drop of the Season
Whether you’re looking for the perfect gift or the ultimate party starter, this limited-edition bottle delivers on both style and substance. It’s a festive showstopper, a cultural statement, and a genuinely excellent rum — all wrapped into one.
The Havana Club x Martine Rose Añejo 7 Años bottle is now available at Waitrose (https://waitrose.com) for £30.00, with wider availability rolling out across eight countries.
