The magic of Christmas arrives at the Fujifilm House of Photography on 15th November with the launch of its Festive Grotto. Visitors are invited to explore the enchanting space, where they can meet Santa, capture unforgettable holiday photos, and wander through immersive, festive rooms. And with DIY Christmas craft workshops suitable for all the family, there’s festive fun and creativity for all ages to enjoy.
The interactive experience is taking over the first floor of the freshly renovated and newly reopened flagship store in Covent Garden from 15th November until 24th December. The breathtaking winter wonderland will be filled with delightful photo moments and fun activities, with one high quality 6”x4” Photo with Santa included in the ticket. Visitors can also look forward to:
- An enchanting festive tunnel leading to an immersive Santa’s Grotto that transports visitors to the heart of the North Pole
- A meet-and-greet with Santa, who will hand out gifts to children
- A photobooth with a selection of colourful augmented reality backdrops
- A series of exciting and fun games, including an elf name generator and an advent calendar puzzle
- An elf warehouse with craft workshops for visitors to make their own DIY Christmas cards and postcards
- A Christmas-themed post office where kids can use favourite photos to create custom cards and letters that they can then mail to Santa
- Funhouse mirrors to help capture some wacky Christmas photos
- A display wall showcasing a curated collection of the best festive photos captured at the FUJIFILM House of Photography
Each session lasts at least 30 minutes, giving visitors ample time to take the best, most festive pictures in London, with Fujifilm’s cheerful elves and expert photographers on hand to nail the perfect shot each time.
Theo Georghiades, General Manager of Imaging Solutions at FUJIFILM UK comments:
“Photography remains central to capturing fun and lasting memories at Christmas, whether it’s at family dinners or when the kids meet Santa for the first time. As the go-to brand when it comes to picture taking and picture making, visitors to our Santa’s Grotto will have a fantastic opportunity to get creative this festive season, with an exciting experience that the whole family can enjoy.”
Visitors are encouraged to celebrate their experience through Fujifilm’s extensive range of photo solutions. They can browse the instax range of instant cameras and photo printers , create professional printed gifts for loved ones, as well as finding convenient print kiosks dotted throughout the experience to bring photos to life instantly. They can also try out Fujifilm’s award-winning X Series and GFX System digital cameras.
You can find The Fujifilm House of Photography at 8-9 Long Acre, London WC2E 9LH. Child tickets to Santa’s Grotto start from £30, including complimentary entry for up to two accompanying adults. Families can secure a timed slot that includes 30 minutes in the elf workshop and 3 minutes with Santa via the website here.
