Ocean predators, airborne avocados and dentist kits: just some of the toys to make Amazon UK‘s list of Top Ten Toys for Christmas 2022, made up of predictions by Amazon experts. This year’s top ten list captures the latest in toy trends including pretend play, top franchises like Star Wars, tech-led educational toys, and toys under £20 for both great value and fun. Customers can learn more and shop Amazon’s must-have list at amazon.co.uk/toptentoys2022. This year, hundreds of toys from Amazon’s Top Ten Toys list will also be donated and delivered by Amazon UK and long-time partner Barnardo’s to vulnerable children across the UK, to help spread a little joy this Christmas.
“We work with some of the UK’s most vulnerable children. Every day, Barnardo’s workers are supporting children, young people and families having to choose between eating or paying the bills. For many children, Christmas can be a time of feeling cold, hungry and left out and it’s through working with partners like Amazon that we can continue to support families who are struggling, maybe now more than ever. Through Amazon’s welcome donation, our services will be able to distribute this year’s most popular toys to some of the most disadvantaged children this Christmas.”
Barnardo’s CEO Lynn Perry MBE
“At Amazon, our team truly live for the joy that toys bring to children, whether that’s delivered by the adorable Squishmallow Tally The Grey Cat plushie or through family fun in the form of Pictionary Air Star Wars,” said Matthew Redfearn, Toys Category Leader at Amazon UK. “In a year where less is more for many families, we are offering options for all tastes and budgets this season, including tens of thousands of toys under £20 across Amazon, so our customers can find that perfect gift this Christmas. We want everyone to have the chance to experience the happiness that playtime brings, so hundreds of this year’s top 10 toys will also be donated and delivered by Amazon UK and Barnardo’s to vulnerable children across the UK.”
The Super Smile Dentist Kit is sure to make children beam as they try their hand at being a dentist in this realistic pretend play set from Melissa & Doug. With toys that inspire imaginative play trending for this year, Mermaid Friends: Hair Braiding Salon from CRAYOLA and the LEGO Friends Horse Show Trailer playset, an Amazon exclusive product, could also top Amazon wish lists.
The PLAYMOBIL City Life Recycling Truck brings fun to the fore with its flashing lights, removable roof and tilting bed for emptying the truck and a lever for lifting and emptying bins. Jurassic World’s Mosasaurus Dinosaur will bring movie magic to life and this massive prehistoric predator is also made from one pound of recycled plastic. Another franchise favourite also features as children can draw from the force and show off their Jedi drawing skills with Pictionary Air Star Wars, which features content from Star Wars, The Clone Wars and The Mandalorian.
Showing it’s not just films that inspire play, STEM and tech-led educational toys that facilitate at-home learning will be popular. MathLink Cubes Numberblocks from Learning Resources and Osmo – Little Genius Starter Kit, which combines digital and IRL play, feature in this year’s top ten.
The full list of Amazon’s Top Ten toys is below by price. Customers can shop these and thousands more toys at amazon.co.uk/toptentoys2022.
