An icon in its own right, Vans uses design collaborations to pay tribute to cultural staples. For over 30 years, the “Where’s Waldo” series has challenged children in the spirit of fun, teaching generations about attention to detail and instilling a love for travel and adventure. Launched in 1987, the iconic illustration book introduces the reader to Waldo, a distinctively dressed adventurer who sets off on a worldwide hike. Vans’ newest collaboration is an homage to the classic series, presenting a wide collection of footwear and apparel for men, women and kids of all ages. The Vans x Where’s Waldo collection will be available worldwide beginning this January.
Dressed in a distinctive red and white striped shirt, beanie and blue jeans, Waldo is an adventurer who is never without his trusty magic walking stick. Traveling to everyday places around the world, Waldo often finds himself joyfully lost amongst the crowds. Readers must scour detailed illustrations to locate the hidden traveler, conceiving the iconic phrase, “Where’s Waldo?” Making an appearance on the Classic Slip-On is the beach scene from Waldo’s first book. The colorful outdoor scene is offset with contrast red piping on the tongue with navy-blue foxing, a color scheme that echoes back to Waldo’s signature outfit of choice.
Vans’ popular Era silhouette features an all-over postage stamp pattern with stamps bearing memorable Where’s Waldo characters. International fans will rejoice for the Old Skool with signature red and white stripe uppers that are complimented by a white Sidestripe and a printed midsole with international versions of the renowned series, including France’s “Ou est Charlie?”to Dutch “Waar is Wally?” The Old Skool is finished with question mark-printed laces to complete the motif. Kids who are too busy adventuring to waste time on shoelaces can enjoy the international Old Skool V, equipped with Velcro strap closure.
