Starbucks and Peanuts have teamed up for a nostalgic and heartwarming collaboration, celebrating 75 years of Peanuts with a brand-new character: Joe Kind Snoopy. A kind alter ego of the iconic Joe Cool Snoopy, this Starbucks-exclusive persona represents warmth, friendship, and the joy of small, meaningful gestures. And to mark the occasion, Starbucks is launching a limited-edition drink and merchandise collection, to bring that extra little kindness to every sip.
Now available in Starbucks stores across the UK, Peanuts fans can get their hands on the Joe Kind Snoopy Frappuccino, an indulgent blended beverage featuring a mix of mocha sauce, vanilla syrup, and chocolate chips, blended with oat drink and topped with whipped cream. The star of the show is, of course, Joe Kind Snoopy, appearing on a white chocolate topper that will make each drink a treat for the tastebuds and the Insta feed.
For those who want to take the collaboration beyond their beverage, a limited-edition Peanuts x Starbucks merchandise collection is also hitting stores. Featuring charming Peanuts designs and the kind-hearted Snoopy in Starbucks green, the range includes:
- Joe Kind Bottle (24oz, RRP £19.95): A sleek, light blue bottle perfect for on-the-go sipping.
- Joe Kind Cold Cup (24oz, RRP £24.95): A fun cold cup featuring Joe Kind Snoopy and Woodstock, ideal for iced drinks.
- Joe Kind Tote Bag (RRP £9.95): A simple yet stylish tote bag to carry kindness wherever you go.
Inspired by 75 years of Peanuts, this collaboration blends the heartwarming themes of friendship, kindness, and connection with Starbucks’ mission to bring people together over coffee. Just as Peanuts has long shared stories of camaraderie and small acts of goodwill, Starbucks partners (baristas) aim to create meaningful moments for customers every day. The introduction of Joe Kind Snoopy is fitting – offering a delightful dose of nostalgia while spreading positivity in fun, modern ways.
The Joe Kind Snoopy Frappuccino and Peanuts x Starbucks merchandise is available at participating Starbucks UK stores until 30th April, or while stocks last. Find your nearest Starbucks store here.
