RED BULL LAUNCHES FIRST-EVER PINK EDITION (AND IT’S SUGAR FREE!)

Spring always brings an exhilarating change of pace – new beginnings, longer days and more time for fun springtime activities. As the sun breaks out and warmer weather returns, and the Spring Bank Holiday is just around the corner, something entirely new is popping up too: Red Bull’s newest flavour reveal. Introducing Red Bull Pink Edition Forest Fruits

Red Bull Pink Edition offers the same wiiings as Red Bull Energy Drink, with a different taste and completely sugar-free. Combining the flavours of raspberry and other forest fruits, and complemented by exciting herbal notes of verbena, Red Bull Pink Edition is a flavour explosion that’s both refreshing and invigorating – all packed into one powerful, berry-coloured 250ml can.

The Red Bull Pink Edition is best served chilled, straight from the can, for a refreshing boost, or over ice. For those looking to impress their friends at al fresco dinner parties this summer, hosts can curate a whole menu of fruity mocktails using the Pink Edition.

For the perfect sweet and sour combination, the Pink Paloma blends non-alcoholic tequila, Red Bull Pink Edition and Grapefruit, finished with a sprinkle of salt; the Spring Fizz, a mix of non-alcoholic gin, soda and Red Bull Pink Edition, is a refreshing summer drink; and the Pink Fruit Punch is ideal for this with a sweet tooth, combining non-alcoholic rum, apple juice and Red Bull Pink Edition. 

Red Bull Pink Edition is available exclusively in Tesco and will be available in stores nationwide from July 2024, RRP £1.55 for 250ml.

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