KICKERS KICK HI CENTRAL SEAM: A MODERN UPDATE TO AN ICONIC BRITISH STYLE STAPLE

Footwear brand Kickers has unveiled the latest evolution of its most recognisable silhouette: the Kick Hi Central Seam. Blending heritage design with contemporary edge, the updated style reimagines the classic Kick Hi for a new generation while staying true to its roots.

Available now in dark red and black leather, alongside a taupe suede option, the new release brings a refined yet bold aesthetic to one of the brand’s most enduring designs.

Shop the collection here: https://www.kickers.co.uk/collections/kick-hi-central-seam

A Contemporary Twist on a Timeless Silhouette

The Kick Hi Central Seam maintains the instantly recognisable shape that made the original a staple of youth culture, but introduces a standout feature: a raised central stitch running down the front of the shoe. This subtle yet striking design choice adds a sharper, more modern profile without losing the identity that defines the Kick Hi.

According to Moesha Francis, Footwear Designer at Kickers, the goal was evolution—not reinvention:

“Looking to our archive, it was about evolving the Kick Hi without losing what makes it iconic. The central seam brings a bold simplicity – shifting the look while staying true to its roots.”

This balance between heritage and innovation is what keeps the Kickers brand relevant decades after its debut.

Premium Materials Built for Everyday Wear

Crafted with the brand’s signature attention to detail, the Kick Hi Central Seam features premium leather and suede uppers designed for durability and comfort. The inclusion of the iconic fleurette tag and classic thick cotton laces reinforces its authentic Kickers DNA.

Perfectly timed for spring, the shoe is designed to transition effortlessly across seasons—whether styled casually or dressed up for a more polished look.

From Parisian Roots to UK Cultural Icon

Founded in the early 1970s by Daniel Raufast and Jacques Chevallereau, Kickers was born out of the spirit of 1960s youth culture and the Paris student riots. Inspired in part by the musical Hair, the brand set out to create footwear that embodied freedom, individuality, and rebellion.

Its journey to the UK cemented its legacy. Opening its first store on London’s King’s Road, Kickers quickly gained traction among influential figures, with icons like Elton John, David Bowie, and John Lennon all embracing the brand.

Over the decades, Kickers has remained synonymous with subculture style, resonating with musicians, students, and creatives alike.

Available to purchase via kickers.co.uk, RRP £120

Why the Kick Hi Central Seam Matters Now

In an era where heritage brands are constantly revisiting their archives, the Kick Hi Central Seam stands out for doing more than simply reissuing a classic. It thoughtfully evolves it.

By introducing a minimal yet impactful design tweak, Kickers proves that even the most established icons can adapt without losing their essence. The result is a versatile statement piece that bridges past and present—ideal for today’s fashion-conscious consumer.

Where to Buy

The Kick Hi Central Seam is available now for £120 via the official Kickers website and selected retailers: https://www.kickers.co.uk/collections/kick-hi-central-seam

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