KFC UK & Ireland has taken foodie fandom to a whole new level with the launch of the Pickle Puffer, a one-of-a-kind jacket packed with real sliced pickles and pickle juice—complete with a built-in straw for on-the-go sipping. This bold creation celebrates the fast-food giant’s new Pickle Menu, available nationwide for a limited time.
The Pickle Menu, running from 23rd March to 19th April, includes the all-new Pickle Burger, Pickle Loaded Fries, Frickles, and even a Pickle Pepsi Max. Designed for pickle enthusiasts, the menu promises to take everyone’s favourite tangy snack to uncharted culinary territory.
From Internet Meme to Reality
What started as a viral, AI-generated joke imagining a pickle-filled puffer jacket quickly became a genuine demand from fans online. KFC responded by turning the internet’s wildest brined fantasy into reality. The Pickle Puffer not only lets fans enjoy a sip of pickle juice anytime, anywhere, but it also brings a playful twist to the ongoing UK pickle craze.
James Channon, Brand Manager at KFC UK & Ireland, commented:
“The UK is currently in the grip of full-size pickle-mania, and on TikTok #pickles has racked up billions of views, fuelling viral taste tests, fried-pickle hacks, pickle juice shots, and chaotic kitchen experiments. With the Pickle Puffer, we’ve taken that trend one step further – it’s a bit unhinged, but that’s the point! Only KFC would wrap a jacket in real pickle juice and sliced pickles, giving fans a wearable, drinkable tribute to their obsession.”
Fans can enter to win the Pickle Puffer by tagging a friend in the comments of KFC UK & Ireland’s giveaway post on Instagram @kfc_uki.
Pickle Menu Prices
- Pickle Burger: £6.99
- Pickle Meal: £8.99
- Pickle Box Meal: £10.99
- Frickles: £2.49
- Pickle Loaded Fries: £3.99
- Pickle Pepsi Max: £2.39
- Pickle Mania Meal: £12.99 (all four pickle items in one bundle)
The menu is available at participating KFC restaurants and delivery partners nationwide while stocks last.
About KFC
Founded in 1952 by Colonel Harland Sanders in Utah, KFC has grown to over 900 restaurants across the UK and Ireland. The brand remains committed to high-quality, freshly prepared chicken using its iconic Original Recipe of 11 herbs and spices.
Beyond food, KFC invests heavily in its 27,000 employees and charitable initiatives, including the KFC Foundation, which has awarded over £6 million in grants to youth-focused organisations across the UK.
For more on KFC’s latest releases and campaigns, follow the Colonel on Twitter and Instagram.
