Wingstop UK is expanding its popular Ranch range with the launch of two brand-new limited-edition dips, Cajun Ranch and BBQ Ranch, giving fans even more ways to enjoy the brand’s famous chicken.
Available from 1 July for 90 days only, the new flavours join the fan-favourite Original Ranch alongside the launch of The Trio – a bundle featuring all three Ranch dips for the ultimate dipping experience.
The new additions are available at Wingstop UK & Ireland restaurants and via Deliveroo for a limited time.
Wingstop expands its Ranch lineup
Following the successful launch of the oversized Big Ranch dip earlier this year, Wingstop UK is continuing its Ranch-focused campaign with two fresh flavours designed for fans who love bold tastes.
The new Cajun Ranch combines the brand’s signature creamy Ranch with a punchy blend of Cajun spices, delivering a bold kick without overpowering the classic flavour.
Meanwhile, BBQ Ranch offers a sweet and smoky twist, mixing traditional Ranch with rich barbecue-inspired notes.
Both dips are made fresh daily in Wingstop restaurants and will only be available until the end of September.
Fans ordering any protein meal can upgrade their standard dip to one of the limited-edition Ranch flavours for 25p extra.
Introducing The Trio
For customers who can’t choose just one flavour, Wingstop has also launched The Trio.
The limited-edition bundle includes:
- Original Ranch
- Cajun Ranch
- BBQ Ranch
The Trio costs £4.75 on its own, or customers can swap their standard dip in any protein order for the three-dip bundle for £3.50.
Big Ranch campaign welcomes new stars
The launch also marks Part Two of Wingstop UK’s Big Ranch campaign.
Football legend Vinnie Jones returns to the campaign alongside chef and food creator Jordan Billham (The Notty Chef), who represents the new Cajun Ranch flavour, and London creator Moses Combe (MC), who fronts BBQ Ranch.
The campaign was developed in partnership with youth co-creation agency Sondr and directed by Daniel R Wilson, continuing the playful storytelling introduced in the original Big Ranch campaign.
Speaking about the launch, Jordan Billham said the Cajun Ranch delivers “the perfect kick” while adding even more personality to Wingstop’s already popular Ranch offering.
Moses Combe added that after reviewing countless sauces over the years, the new BBQ Ranch genuinely stood out thanks to its rich smoky flavour.
Wingstop says flavour innovation remains the priority
Dirujan Sabesan, Chief Brand Officer at Wingstop UK & Ireland, said the latest launch builds on the overwhelming response to Big Ranch.
He explained that while the original oversized Ranch was created because fans asked for it, the new Cajun and BBQ Ranch flavours represent the brand’s commitment to continually surprising customers with new flavour combinations.
“Our fans love flavour, and we’re always looking for creative ways to give them something exciting,” he said.
Where to get the new Ranch dips
The limited-edition Cajun Ranch, BBQ Ranch and The Trio are available from 1 July at Wingstop restaurants across the UK and Ireland, as well as through Deliveroo.
Customers wanting to see the latest instalment of the Big Ranch campaign can also follow Wingstop on social media.
Learn More:
- Wingstop UK: https://www.wingstop.co.uk/
- Wingstop UK Instagram: https://www.instagram.com/wingstopuk/
- Wingstop Ireland Instagram: https://www.instagram.com/wingstopireland/
