Introducing Timberland latest launch – Truecloud. A new lightweight, cushioned footwear on the cutting edge of eco-innovation. Natural and responsible materials are shaped and honed to perfection, liberating and empowering though a sense of lightness and freedom. All made using natural wool that’s blended with all-natural eucalyptus pulp and recycled cotton.
Starting with wood pulp from eucalyptus trees, a renewable raw material that comes from sustainably managed forests. The wood pulp is converted to fibers that are combined with excess cotton from manufacturing that would have gone to waste. This material includes 70% responsibly sourced eucalyptus tree wood pulp and 30% recycled cotton. And it requires 95% less water to make than traditional cotton fabric. Win Win!
MEN’S TRUECLOUD EK+ KNIT CHUKKAS & BOOTS
• Uppers made of 50% wool
• Linings made of 70% eucalyptus tree fibers and 30% recycled cotton blend
• 100% recycled PET laces
• Ground-contact midsole of EVA-blend foam for high-rebound cushioning
• Comfort foam footbed; rubber outsole
• Available globally at timberland.com and Timberland stores starting December 2, 2020
Prices: £145 and £120
