Blonding can be tough on hair – from structural bleach damage to visible lack of life, it can be quite a task to maintain. With its roots in professional hair salons with 30 years of experience, the UK’s leading blonding brand Jerome Russell BBlonde is at hand to help, with 5 products to keep the blond beautiful and bountiful:
Jerome Russell Bblonde JPLEX 4 Bond Maintainer (RRP £9.99, currently only £5.00 at Superdrug)
The JPlex Bond Maintainer with Bond Building technology works to improve the hair condition by reinforcing and strengthening bonds. And it’s more than just nourishment for the hair – this leave-in treatment contains heat protection up to 230°C.
Bblonde Intense Silver No Yellow Hair Mask (RRP £9.99, currently £5.33 at Superdrug)
This intense treatment mask is formulated with super strong violet pigments to remove those unwanted yellow tones. It’s also sulphate free, meaning this is a great choice to maximise moisture retention, maintain colour vibrancy, and minimise skin irriattion.
Bblonde Intense Silver Conditioning Water (RRP £9.99, currently £5.00 at Superdrug)
A sulphate free conditioning water for bleached, grey or pre-lightened hair that will remove brassiness and unwanted yellow tones. A nourishing, rinse out formula, enriched with UVA and UVB filters for that ultimate protection.
Jerome Russell Bblonde Toning Drops, Platinum (RRP £9.99, currently £6.66 at Superdrug)
This at-home essential lets you tone your hair as part of your usual hair care routine, achieving that salon fresh feeling easily and quickly. Usable in the shower, it can be added to a shampoo or conditioner for an ammonia and peroxide free toning that gives you the choice as to how often and how much you want to tone your hair.
Jerome Russell Bblonde JPLEX 1 Bond Primer (RRP £11.99, currently £6.00 at Superdrug)
The JPlex Bond Primer is formulated to strengthen damaged bonds, tackling dry, brittle, and lacklustre appearance of hair. Used as a pre-shampoo treatment, the formula will prepare your hair for deep cleansing with the JPlex Bond Building Shampoo.
*Prices correct at time of pubishing (24/02/2024)
