This World Hearing Day, Mumbli, who are on a mission to make the world less noisy, is launching a campaign to develop a Michelin star system to rate the sound aura of venues across the UK, a first ever for sound.
The campaign recognises that hearing is an under-serviced and under-catered for sense, and is on a mission to make London sound better. It aims to increase wellbeing and productivity for over 30% of the population sensitive to background noise, as well as allowing staff and all guests to the venues to be more productive and benefit from a less noisy environment.
Mumbli’s star system combines acoustics, reverberation time and observational data to score and rank London’s top venues for optimising sound, with the aim to achieve an optimum and healthy level of experiencing sound at venues across the UK.
The ten London venues providing the best and most balanced sound experience identified include Hoi Polloi, Spiritland Festival Hall, and Bodean’s Old Street, offering balanced acoustics, the ideal dB level over a period of time, strategically placed sources of sound and carefully selected volumes of sound.
According to the World Health Organisation* (WHO), more than 15% of us live with some degree of hearing reduction, and it’s estimated that by 2050 over 900 million people worldwide will have disabling hearing loss. To reduce this, Mumbli has identified three key factors which come together to achieve ‘Hearing Gains’; the space you’re in, how your ears process sound and the tech you’re using, and Mumbli is on a mission to help Brits to change how they experience sound by launching the first Hearing Wellness Platform.
A recent study by Action on Hearing Loss** shows that 8/10 people have left a restaurant, café or pub early because of noise, with 75% of people saying they would eat out more often if venues were quieter. As a result, Mumbli looks at the acoustics, sound design and technology science of a venue to help achieve its optimum sound aura.
Marion Marincat, founder of Mumbli commented, “After experiencing 80% hearing reduction aged 26, I founded Mumbli to help people achieve Hearing Gains through tech, their own hearing health and the environment. This World Hearing Day, we’ve measured 300 venues in and around Shoreditch to identify the top venues in London where you can have a conversation with a balance of good atmosphere and wellbeing. We are aiming to measure and rate 1,000 spaces in 2020 and we hope to see other venues in London and across the UK to take inspiration from the list to help change the sounds around us.”
Adam Johnson from Resonics, leading acoustic specialist, said, “The biggest threat of hearing reduction is caused by recreational noise, with more than 1.1 billion people aged 12 to 35 exposed to early signs, and we’re working closely with Mumbli to identify how we can reverse this effect/process in people’s everyday lives by identifying the ‘Acoustic Performance’ and ‘Sound Aura’ of a venue.”
For more information, visit https://www.mumbli.com
