Legions of Strongbow Dark Fruit fans have taken their love for the cider to the next level by getting tattoos of everything from life size cans to the famous Strongbow archer. And now Strongbow Dark Fruit are rewarding these dedicated fans by opening a tattoo studio hosted by celebrity tattoo artist, Alice Perrin.

Dark Fruit Ink. studio opens its doors in Shoreditch on Friday 17th and Saturday 18th August. Strongbow Dark Fruit lovers can choose from two limited-edition tattoos to be inked onto their body, for free, by Alice Perrin.

All tattoos have been designed by Alice using her signature bold style, whilst taking inspiration from fans across the UK and one particular superfan, Alfie Smeaton. Alfie is the proud owner of his own 15cm Strongbow Dark Fruit can thigh tattoo – a design that has turned him and best mate Paul (who sports a matching one) into viral celebrities.

Tattoo artist, Alice Perrin comments, “Strongbow Dark Fruit fans are amazing! Getting a tattoo is a big decision so the fact that people like Alfie have tattooed the brand on their body just goes to show the dedication and love for the cider.  It’s a real phenomenon and I’m excited that I’ll get to help other Strongbow Dark Fruit fans proudly show their everlasting love for the cider!”

 Emma Sherwood-Smith, Cider Director for Strongbow said, “People love Strongbow Dark Fruit so much that they are actually getting it permanently adorned on their bodies – this serves as an epic reminder of how much the brand means to our fans. We wanted the best tattoo artist in the business to pay homage to these guys so we’ve teamed up with Alice to create these incredible designs”.

Dark Fruit Ink. studio is just one way Strongbow Dark Fruit is rewarding its superfans this summer. Last month, they took a superfan, Kyle Gentleman, and his famous Strongbow Dark Fruit ice cream on a nationwide tour of the UK. Where will the Strongbow Dark Fruit superfans take us next? Watch this space….

There’s already been huge interest in the tattoo studio and with limited slots available, make sure you don’t miss out and register for your space below.