The days of going to a casino in person are becoming less prominent. In a world of a fast-paced work-life balance, it may not be possible for casino gamers to make it to a physical gambling venue.
The online gambling industry has a compound annual growth rate of 11.7% each year from 2022 to 2030. Hence, advancements in AI technology are compensating for the growing industry to increase revenue, monitor cheating, and reduce gambling addiction amongst players. AI can even evaluate which games are more popular amongst players to enhance their marketing tactics.
Monitors Many Gamers Simultaneously
Some gamers may attempt to find loopholes to win more money from an online gambling game. AI can evaluate gamer behavior as people play slots, poker, and other gambling game favorites. Depending on how someone plays a game, AI can identify if anything is amiss in the gamer’s play style that could give away possible cheating.
Cheating is still possible even in online casino games. Players may attempt to utilize probability programs to increase their chances of winning. If AI witnesses this pattern one too many times, a player’s account can be suspended until a further investigation proves they have been doing this or not.
Increases Revenue For Online Gambling Casinos
Do you wonder why sales are matching your bets for any game on an online casino or it may be for specific types of games? This is because AI evaluates data from the games played to evaluate overall gamer behavior to discover the most played games.
From there, casino companies can lower the bets on certain games by a small percentage for that game to onboard loyal and new players to try their luck. These lowered bets do not have to be permanent as casinos can increase the bets at any time after they have increased their revenue from that game.
Evaluate Which Games Are More Popular
AI collects data on all the games that players interact with on the online platform. The smart technology evaluates which games are more popular than others so casino representatives can understand the dynamic of why one game has more players than another. For example, slots may be more played than Blackjack and Roulette could be even more popular than slots and Blackjack.
No matter the case, AI discovers this data to increase their marketing expertise when trying to promote their online casino. An email to potential gamers may have a picture of Roulette instead of slots because of its high performance on the online platform.
Identifies If Players Have Gambling Addiction
If a player continuously bets on online casino games, this can be a sign of early online gambling addiction. AI records all bets into a player’s online casino account for reference.
Evaluating how many charges are on a player’s account can show gambling addiction, too. If he or she continuously gambles no matter if they win or lose for a long period during the day or night, AI can identify the credit or debit card charges compared to how many bets were placed on games.
Since the government is encouraging casinos to crack down on gambling addiction, a player’s account may be suspended if they show signs of addiction. The player would have to open a ticket with the casino’s customer service to get the account reinstated.
Final Thoughts On How AI Is Changing The World of Online Gambling
While online gambling can be fun, make sure to do it wisely. Set a budget each week and stick to it. If you think you have a gambling addiction, do not hesitate to call the National Gambling Helpline on 0808 8020 133.
