On Wednesday night, Verge was lucky enough to join The Only Way is Essexâ€™s Samantha Faiers, her family, friends, and a few other news outlets to celebrate the release and success of â€œLashes by Samanthaâ€, a line of false eyelashes. Although the line has been out for a few months, Samantha was adamant that there should be a launch party for her newest creation. â€œEvery great product needs a party!â€ Samantha said about halfway through the night.
I was lucky enough to speak with Samantha during the launch and she was nothing but excited and friendly. â€œIâ€™m so glad everyone was able to come tonight,â€ she said, admiring the room around her. When I asked what caused her to want her own line of false lashes, she said, â€œAfter the success of the fragrance [La Bella] it was really important to me that we made lashes. I have easily spent thousands of pounds on lashesâ€”I mean when I was a teenage I would spend at least Â£20 a week on lashes. I wanted something that was durable, everyone could use, and had no latex!â€
The line of lashes consists of three different styles: â€œOh! So Naturalâ€, â€œIf Looks Could Killâ€, and â€œThe Glam It Up!â€ Each style is designed to be perfect for any look ranging from an everyday to a high-endÂ that would work for any important event. According to Samantha, the most important feature of the lashes is that there was no latex anywhere in the product. â€œIt was really important to me that the lashes had absolutely no latex,â€ Samantha said. As someone who has spent so much money on false lashes, there was no one better than Faiers to create her own line of lashes. As she said, â€œlashes are my thing!â€
Overall, the party seemed to be a success. As a guest, I can say that the eventÂ was certainly a great time. Good drinks, nice company, and we all celebrated the success of a great product. Verge only hopes for the continued success of Samantha Faiers and any future endeavors she will embark on.