Mysnapp, the new app for fans to shop fashion from music videos, teamed up with grime’s powerhouse Lethal Bizzle for an exclusive fashion collaboration to mark the release of his latest summer smash ‘Flex’. The bespoke garments debut in the Flex music video and are only shoppable on mysnapp.
For this highly anticipated collaboration, Bizzle himself designed the two-style collection influenced by the theme of his new music video, capturing everything from the vibrant party atmosphere right through to West African influences, which are laced throughout. Emblazoned with the song’s lyrics ‘No phone calls, just text‘ and Bizzle’s notorious ‘Stay Dench’ branding, the street-style unisex tees are available in black and white, exclusively from mysnapp.
Although the tees are part of Bizzle’s Stay Dench brand, the garms are only available on mysnapp, per limited run – never to be repeated again.
Lethal Bizzle said: “I’ve collaborated with mysnapp to design two brand new limited-edition Dench t-shirts which you’ll see me wearing exclusively in my brand new video Flex. Check out the video, you might see some donny’s you recognise, and you can shop all the outfits from the video too. Flex video: mysnapp.link/flex.
The idea for the ‘No Phone Calls Just Text’ Dench tee came about from my lyrics on Flex, and I’ve designed two exclusive limited-edition Dench tees with mysnapp for my Dench Gang! Head to mysnapp to shop it exclusively now.“
Besides wearing his newly designed t-shirts, Bizzle is dressed in the latest fashion from Fendi, Nike and Off-White. Apart from the usual high-end fashion brands, Bizzle and his crew wear a variety of highly exclusive African garms too. All the fashion featured in the music video is shoppable on mysnapp.
mysnapp is widely regarded to be the leading app destination for music fans to shop the style of their favourite artists’ music videos, offering a one of kind life-hacking service.
Earlier this year mysnapp collaborated with east-London’s rising star Yxng Bane, for which they co-produced his latest music video Vroom – making all the fashion from the music video shoppable. Apparel from other artists available on mysnapp range from global superstars by the likes of Zayn, MØ and Justin Timberlake to the hottest UK artists such as Not3s, Paloma Faith, Lady Leshurr and J-Hus.
Fans can get a closer look at the apparel in The Ins & Outfits of Flex, an exclusive fashion focussed behind-the-scenes video shot by mysnapp: