This September, Lipton Ice Tea is bringing back that nostalgic summer feeling with an exclusive, limited-edition fashion collection that’s sure to make waves.
“That Summer Feeling,” is an exclusive collection of 25 colourful pop items that marries the refreshing spirit of Lipton Ice Tea with the edgy streetwear aesthetic of up-and-coming brand Cruel Pancake, founded by French influencer Hugo Philip, to create an unprecedented collaboration – the first of its kind, for both brands.
But like any great collaborative fashion moment, there is a very brief window to get your hands on it – and you can only get it from one place. Every Sunday for the four Sundays of September, 25 lucky Lipton fans or fashion enthusiasts that can win the limited edition line and all you need to do is to fill in a quick form to prove that they know “That Summer Feeling” should never end.