Giving way to Diet Coke’s instantly recognisable silver, red and black look, the brand has announced that 10 ‘Imperfect cans’ will be hidden around the UK, offering those lucky enough to find one, the chance to win a total of £10,000.
Hidden within specially marked 24-packs of Diet Coke, available in Tesco only, the can includes a not-quite-completed sketch that has been coined ‘The Imperfect Can’ due to its unfinished appearance, making it easier to spot.
In-store from the 26th June 2019, until the 16th July 2019, the limited-edition can will not only offer a refreshing drink, but for those that find one, £1,000 to spend on making it the perfect summer.
Full details of the competition can be found at www.dietcokeimperfectcan.co.uk/tesco
