Last month Red Bull announced the launch of its unique Amaphiko Connect global initiative in the UK this autumn, to give a platform and mentorship to the next generation of enterprising social innovators from diverse backgrounds, who have ideas to make a difference to their communities, at a local level and beyond.
The initiative will see up to 90 talented young social entrepreneurs selected to be exclusively mentored and developed by some of the brightest thought leaders and visionaries across all sectors of business and creative industries, over three ‘weekend bootcamps’ in Glasgow (20/21 October), Bradford (27/28 October) and London (3/4 November).
Amaphiko, (pronounced Ama-pi-coh, which is Zulu for ‘wings’), first launched in South Africa in 2014. It is a global platform that is designed to support, develop and champion talented, emerging social entrepreneurs and has already supported over 120 social ventures through events and Academies, and is home to more than 450 social projects.
Red Bull Amaphiko Connect ‘weekend bootcamps’ will link individuals with established social entrepreneurs who will demonstrate how to turn ideas into a viable and sustainable social enterprise model. From hard skills such as registering a business, putting together a business plan and fundraising, there will also be workshops on storytelling, how you tell your project’s story in a way that stands out and gets attention. There will also be lessons on how to build a brand, engage with audiences and manage digital and social content.
The participants will be up-skilled in personal development, from how to manage themselves on the entrepreneurship journey, to managing their project’s success. There will be innovators and specialists on hand such as Unltd, to deliver some of the practical learning modules on pathways to receiving funding and the legal knowledge needed.
Red Bull Amaphiko mentors include Bisi Akins, TV presenter and founder of the Young Gifted Initiative; Sade Brown founder of Sour Lemons a leadership development organisation increasing diversity and social mobility in the creative industries; Georgia Dodsworth, creative producer, writer and founder of World of Self-Care a health and wellbeing platform; Kamran Rashid, director of The Socially Conscious Company a project management social enterprise; David McBeth, co-founder of The Glasgow Collective a coworking destination and UnLtd, The Foundation for Social Entrepreneurs offering legal structures and pathways to funding for social innovators.
Sade Brown, Sour Lemons founder said:
I wish Amaphiko Connect was around when I founded Sour Lemons; as a social entrepreneur doing it solo, you need all of the support that you can get. I’m really excited about the opportunity this brings to not just me, but the young leaders I’m supporting, as it will place our work on a wider platform. I’m super proud to have the chance to make a difference to the next generation of business leaders, it’s about equity, creating your own opportunities and diverse walks of life leading creatively – I can’t wait to get started.
Apply now online at RedBull.co.uk/AmaphikoConnect
Closing date for applications – 16th September