Londoners are being invited to embrace the timeless Italian tradition of aperitivo as The Bloomsbury Club launches its brand-new Aperitivo Hour, running every Tuesday to Thursday from 5pm to 9pm.
The elegant Bloomsbury hideaway is transforming into a post-work destination for cocktails, spritzes and shared plates, offering guests a refined way to unwind in the heart of the city.
Award-Winning Bar Manager Brings Milan Aperitivo Culture to London
The launch follows major international recognition for Bar Manager Antonio Paperiello, who was recently named a World Aperitivo Ambassador at the Aperitivo Festival 2026 in Milan.
The accolade, presented by the Italian Trade & Investment Agency, celebrates industry leaders who champion authentic aperitivo culture across global hospitality scenes.
Now based in London, Paperiello is bringing that same spirit to The Bloomsbury Club, reimagining the after-work ritual with a distinctly Italian influence.
What’s on the Aperitivo Hour Menu?
Guests can enjoy a curated Aperitivo experience designed for sharing and slow sipping in the venue’s stylish bar and heated patio.
For £18, the Aperitivo set includes:
- One signature aperitivo cocktail
- Aperitivo Platter featuring:
- Italian charcuterie
- Gherkins
- Focaccia
- Pan con tomate
Signature Cocktails
The Aperitivo Hour cocktail selection includes:
- Prima Sera – Rinomato Bitter Scuro, Mancino Vermouth Amaranto, Akashi Tai Umeshu, Italian amaro blend and pink grapefruit soda
- Garibaldi – Campari and fresh orange juice
- Sottosole – Tanqueray Gin, Mancino Vermouth Amaranto, lavender bitter, Campari and lemon foam
Each drink is crafted to reflect the bold, bittersweet character of traditional Italian aperitivo culture.
Spritz Season in Full Swing
Alongside the signature serves, guests can also enjoy a dedicated spritz menu, priced at £13, including:
- Aperol Spritz
- Campari Spritz
- Hugo Spritz
- Beesou Spritz
- Pomelle Spritz
Perfect for after-work drinks or summer date nights, each spritz is designed to capture the relaxed, sociable essence of the Italian evening ritual.
A Hidden Gem in the Heart of Bloomsbury
With its intimate interiors, refined cocktail programme and heated patio space, The Bloomsbury Club is positioning itself as one of London’s standout destinations for elevated evening drinks this summer.
Guests can expect live music, elegant surroundings and a laid-back atmosphere built around connection, conversation and great cocktails.
Visit The Bloomsbury Club
The Bloomsbury Club
16–22 Great Russell St, Bloomsbury, London WC1B 3NN
Website: The Bloomsbury Club
