All 20 Premier League clubs will provide safe spaces, information and access to suicide prevention support for fans throughout the 2026/27 season.
Premier League football is coming together for an important cause this September, with all 20 clubs supporting the Together Against Suicide initiative between 4 and 14 September.
The League-wide campaign aims to use the reach and influence of football to encourage conversations about suicide prevention, tackle stigma and make it easier for people to access trusted mental health support.
As part of the initiative, Premier League funding will allow every club to provide tailored support environments at home matchdays throughout the 2026/27 season. These spaces will give supporters the opportunity to talk openly in safe, welcoming and non-judgemental surroundings, while also connecting them with specialist support organisations.
The programme builds on a successful pilot involving 11 Premier League clubs during the 2025/26 season.
Football Clubs Create Safe Spaces for Supporters
Developed in partnership with suicide prevention charity Samaritans, Together Against Suicide is designed to help supporters recognise when someone may be struggling and feel more confident about starting a conversation.
The initiative has also received support from broadcaster Roman Kemp and Tottenham Hotspur CEO Vinai Venkatesham, alongside the Department of Health and Social Care.
The government department is working with the initiative as part of its Men’s Health Strategy, which includes efforts to tackle male suicide and improve understanding of and access to mental health support.
The campaign builds on the Government’s national Suicide Prevention Strategy, which sets out actions designed to reduce the number of lives lost to suicide.
Why Suicide Prevention Conversations Matter
According to the campaign, someone in the UK dies by suicide every 90 minutes, while one in four people experience suicidal thoughts during their lifetime.
Together Against Suicide aims to help more people recognise the signs that somebody might be struggling and give them the confidence and information needed to start a potentially life-changing conversation.
The impact of last year’s campaign was particularly significant. Following the launch of Together Against Suicide in September 2025, Samaritans recorded up to 300 additional callers to its national helpline each day, highlighting the potential impact of raising awareness and making support more visible.
Premier League Chief Executive Richard Masters said football clubs are uniquely positioned to support people within their communities.
“Football clubs are at the heart of their communities and can play a powerful role in helping people during difficult times.”
He added that expanding the initiative to all 20 Premier League clubs represents an important step forward, giving more supporters access to welcoming spaces and expert advice.
What Will Happen at Premier League Matches?
Every Premier League match taking place between 4 and 14 September will feature Together Against Suicide activations.
Supporters can expect:
- LED boards promoting Samaritans’ 24/7 helpline and local support services
- Big-screen and PA announcements raising awareness of the initiative
- Matchday programme features highlighting suicide prevention and available support
The campaign will continue beyond the September activation period, with clubs offering tailored support environments during home matchdays throughout the 2026/27 season.
“You Do Not Have to Face Your Hardest Times Alone”
Samaritans
Samaritans Chief Executive Julie Bentley said that providing people with a safe environment to talk can make a significant difference.
“We know that having a safe space to talk can be life-changing.”
Bentley said the response to last season’s pilot demonstrated the ability of football to reach people who may otherwise struggle in silence.
The organisation will continue working alongside the Premier League and its clubs to raise awareness of suicide prevention and help supporters understand where they can find assistance.
Visit Samaritans for information and support.
Premier League and Government Back Mental Health Support
The Premier League has a long-standing commitment to mental health and wellbeing through its clubs and community programmes.
Working with Samaritans and other organisations, it has provided suicide prevention training to more than 3,000 Premier League and club staff, as well as fans. The training aims to improve understanding of suicide prevention and help people feel more confident when having difficult conversations.
Secretary of State for Health and Social Care Yvette Cooper said sports clubs can play a powerful role in reaching people who may be struggling.
She highlighted the Premier League’s huge weekly audience and welcomed the involvement of all 20 clubs, saying the initiative reflects the Government’s ambition to work with sports clubs, businesses and community organisations on mental health and suicide prevention.
How to Get Suicide Prevention Support
If you or someone you know is struggling to cope, support is available.
Samaritans is available 24 hours a day, 365 days a year. You can call 116 123 for free from any phone. You can also access information and support through the Samaritans website.
For urgent mental health support in England, you can use NHS 111 Online or call 111 and select the mental health option.
The Premier League has also created a dedicated Together Against Suicide hub with information about supporting yourself or someone else experiencing suicidal thoughts, alongside details of support services in the UK and internationally.
If you are in immediate danger or believe someone is at immediate risk, call 999 or go to A&E.
Football’s Role in Tackling Suicide Stigma
With millions of people engaging with Premier League football every week, clubs have a unique opportunity to reach supporters in familiar community environments.
Together Against Suicide is designed to make conversations around suicide prevention feel less daunting, while ensuring fans know that professional support is available when they need it.
With all 20 Premier League clubs now involved, the initiative represents one of the League’s largest collective efforts to use football’s influence to promote mental health awareness and suicide prevention.
You’re Not Alone. It’s Okay to Ask for Help.
Suicidal thoughts can make it difficult to see beyond the pain of the moment, but you are not alone and support is available. Reaching out to someone you trust, speaking to a trained professional or simply starting a conversation can be an important first step.
The Together Against Suicide campaign aims to remind football fans that it’s okay to ask for help and that difficult moments do not have to be faced alone. Whether you’re struggling yourself or worried about someone close to you, talking can make a difference.
