Ed Hardy Relaunches With Exciting Brand Collaborations

2016 so far seems to be the year of the comeback and we were pretty excited when we heard about the relaunch of one brand in particular… Yes, Ed Hardy is back and it’s giving us a whole load of funky, retro feels!

Globally renowned Ed Hardy will be launching a series of premium collaborations for SS16 featuring Illustrated People for womenswear, MC2 St Barths for swimwear, Starter Black Label headwear and iPhone covers with Italian designer tech accessories experts Benjamins. All of the collaborations will incorporate Japanese tattoo aesthetics and technique into Don Ed Hardy’s American style work.

Each collaboration has a different take on Hardy’s artwork and together the collections represent an exciting revitalization of this iconic brand.

Take a look at some of the new designs here and keep your eyes locked for more news of the brands relaunch! We can’t wait to get our hands on their new bits!

The first collab with IP is now available at Topshop Oxford circus and on topshop.com as well as IP’s website www.illustratedpeople.com

Leave a Reply

Your email address will not be published. Required fields are marked *